Link Building with Yell.com
Link building with yell.com is one of the easiest ways to get relevant local backlinks for your local websites for the cost of a domain name.
The simple strategy includes the following:
- Searching your keyword and location in Yell
- Scraping the page for dead links (I recommend the broken link checker Chrome extension)
- Take all broken links over to GoDaddy Bulk URL Checker and see if you can buy them
Almost every available domain has, at some point, been a real business in your industry and, in most cases, has a half-decent linking profile.
- Add the domains to your hosting
- Build a real site with a call to action on them so you can pass a manual inspection (rare but can happen)
- Once the site has been indexed, create a home page link from the content to the website you are trying to rank.
Building local and relevant backlinks really couldn’t be much easier than this, and the great bonus is that this site will also produce leads you can monetise.
Why Link Building is the Election of SEO
Once upon a time, there was a grand election in the bustling city of Webville. The candidates? Websites, all vying for the coveted position of “Number One on Google”. The votes? Links the lifeblood of the SEO world.
Like in any election, the more votes you get, the higher your chances of winning. In the SEO world, these votes are links from other websites, a process known as link building. But here’s the kicker – not all votes are created equal, and not all are genuine.
Imagine this: You’re running for mayor of Webville. You’ve got your campaign team, catchy slogans, and promises to make Webville the best city in the world. But how do you get people to vote for you?
Well, you could go the traditional route, knocking on doors, shaking hands, and kissing babies. In the SEO world, this is akin to creating high-quality content that naturally attracts links. It’s hard work, but it’s genuine, and it’s worth it.
Or, you could take a shortcut. You could pay people to vote for you or create fake identities to vote for yourself. This is the dark side of link building, known as black-hat SEO. It might get you some quick votes, but Google, the ever-watchful election commission, is likely to catch you. And trust me. You don’t want to be on Google’s bad side.
So, why is link-building important for SEO? Every time another website links to you, it’s like they’re casting a vote for you in the grand election of SEO. The more votes you get, the more Google thinks, “Hey, this website must be pretty good if everyone’s voting for them.” And just like that, you start to climb the ranks, getting closer and closer to that coveted Number One spot.
But remember, it’s not just about the number of votes. It’s about the quality of those votes. A vote from a highly respected website (think the New York Times or Harvard University) is worth more than a vote from a random blog created yesterday.
So, in the grand election of SEO, remember to campaign hard, stay genuine, and aim for quality votes. After all, in the link-building world, it’s not just about winning. It’s about winning the right way.
In real SEO, you can build links from almost any website you like, but if you own the site you are linking from, and too then no one can ever take your backlinks away from you, negatively affecting your SEO. Using Yell and scraping links can guarantee you don’t just win the votes. You keep them long-term, no matter what happens in your industry or anywhere else online.