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Wiland, Inc. Launches MarketSignals™ on Snowflake AI Data Cloud

Joint customers can drive more precise audience segmentation and increased marketing effectiveness with Wiland’s MarketSignals™. Wiland, Inc. has partnered with Snowflake to provide MarketSignals™ as a connected app on Snowflake. The application enables customers to seamlessly access enriched predictive consumer data, driving sharper audience segmentation, enhancing campaign performance, and streamlining marketing strategies within a secure, cloud-based platform. […]

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Skai Unveils Celeste AI, a Breakthrough GenAI Marketing Agent Set to Reshape Commerce Media

Skai, the leading omnichannel platform for commerce media, introduced Celeste AI, a generative AI marketing agent designed to transform how brands and agencies navigate commerce media. Industry leaders, including Acosta Group, Advantage Solutions, Tinuiti, and WaterWipes, are among the first to explore Celeste’s advanced capabilities in an exclusive closed beta, gaining a competitive edge in […]

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Akta is Pioneering the Future of Video with AI-First Video Editing, FAST Scheduling and Streaming Tools

Akta, the AI-First video platform, will unveil its latest innovations at the 2025 NAB Show. Akta’s tools reduce time and cost of FAST scheduling, video editing and syndication by 80%, transforming how streaming, monetization, and broadcast workflows converge in the cloud. Akta, the AI-First video platform, will unveil its latest innovations at the 2025 NAB […]

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New Study Shatters Stereotypes About Gamers and Advertising Preferences

Veritonic Case Study Highlights the Power of In-Game Audio Ads and the Evolving Gaming Audience A new audio brand lift study by leading audio research and analytics platform Veritonic, in partnership with Audiomob, reveals insights that challenge outdated assumptions about mobile gamers and their advertising preferences. Unlike traditional surveys, this study surveyed individuals who had directly […]

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Mobvista’s XMP and AdsPolar Become Meta AdTech Business Partners

New partnership unlocks advanced tools, early access to Meta traffic, and expert support to drive business growth for clients worldwide Mobvista announces that XMP, its cross-channel intelligent media buying platform, and AdsPolar, its e-commerce advertising automation tool, have officially earned the Meta Business Partner badge in the AdTech category. This certification further affirms Mobvista’s leadership and […]

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