Google reinforces policy that submitting false information during advertiser verification is a violation that can lead to account suspension.
Google clarifies policy on false information in advertiser verification Read More »
OpenAI CEO Sam Altman says Google’s ad model profits when search fails – and vows ChatGPT will take a different approach to ads and commerce.
ChatGPT ads are coming – and they won’t look like Google Ads Read More »
Unpack how stock-driven decisions, market dysfunction & inevitable corrections reshape the future of search as we reach an LLM breaking point.
What is the inevitable evolution of LLMs and search? Read More »
AI may run the web, but conversation drives it. Build forums that boost authority and create content no algorithm can copy.
The reign of forums: How AI made conversation king Read More »
How marketers can use AI to drive creativity, expand their reach and provide more value to consumers.
Winning the platform shift by Kevin Wang Read More »
Your brand isn’t competing for rankings anymore. The name of the game is reuse.
FLUQs: Answer the hidden questions or vanish in AI search by Garrett French Read More »
Advertisers will soon get deeper visibility into how each Display creative performs, enabling smarter optimization decisions.
Google adds asset-level reporting to display campaigns Read More »
Google recently promoted one of its new AI tools named Opal and the language used has SEOs and content creators scratching their heads.
Google’s new AI tool touts creating optimized content in a scalable way Read More »
Fieler’s appointment comes as Waymo looks toward its next phase, which could include seeking additional outside investment.
Waymo announces new CFO Steve Fieler Read More »
XRP-linked Ripple Labs has used a $4 billion acquisition spree to deepen a push to become a financial services powerhouse.