The Global Programmatic Uprising: How Emerging Markets Are Rewriting the Rules
While the U.S. debates privacy policies and third-party (3P) cookies, a more dynamic story is unfolding in São Paulo, Mumbai, and Dubai. These regions aren’t playing catch-up – they’re changing the game. LATAM: Innovation Born from Pressure Latin America (LATAM) isn’t a tough market anymore—it’s an inventive one. Programmatic ad spend is growing fast across…
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