Competitors and review sites are bidding on your brand. Here’s how to structure PPC campaigns that protect revenue and high-intent traffic.
Own your branded search: Building a competitive PPC defense Read More »
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
There is a Google patent document that implies Google Search might send searchers to AI-generated page of your site…
Daily Search Forum Recap: March 2, 2026 Read More »
Apple opens week of product launches with refreshed low-cost iPhone and a faster iPad Air, as it begins what looks to be a broader multi-day hardware push.
Apple launches lower cost iPhone 17e and a new iPad Air powered by its M4 chip Read More »
The app surged to the top free app on Apple’s App Store after Anthropic clashed with the Department of Defense over limits for the technology.
AI rewards clear answers and structured, retrievable content. Learn how to reformat, prioritize, and refine metadata for visibility.
How to revise your old content for AI search optimization Read More »
New business unit formalizes QYOU’s approach to scaling creator-led campaigns across paid and organic channels QYOU Media Inc. a creator marketing and performance media company operating in North America and India producing and distributing social media marketing content for leading brands, announced the launch of QYOU Amplify, a new business unit dedicated to scaling creator and […]
Smartly’s integration with Amazon DSP unifies social and CTV campaigns, pairing intelligent creative with full-funnel activations and reporting across Amazon’s premium streaming inventory Smartly announced an integration with Amazon DSP that enables advertisers to extend their Smartly video campaigns to Amazon’s premium CTV inventory, including Prime Video and Fire TV, and third-party publisher inventory. The […]
Unifyr announced the appointment of Holger Schneider, joining the company as Chief Product Officer to help customers turn product into measurable profit and growth. His focus will be on sharpening product strategy around real customer outcomes, accelerating product-led value creation, and strengthening monetization, retention and expansion across the platform. Marketing Technology News: MarTech Interview with Omri […]
New capabilities embed AI directly into development workflows and introduce API Catalog as a central system of record for all APIs and services Postman, the world’s leading API platform, announced a significant evolution of its platform, introducing AI-native, git-based API workflows and API Catalog, a central system of record that provides a single view of […]
Postman Unveils a New Era for AI-Native API Development Read More »
Google released new guidance explaining how its Universal Commerce Protocol powers AI-driven checkout across its platforms.
Google publishes Universal Commerce Protocol help page Read More »