Author name: Mike SEO

QYOU Launches QYOU Amplify, a Performance Media Business Unit Built to Scale Creator Campaigns

New business unit formalizes QYOU’s approach to scaling creator-led campaigns across paid and organic channels QYOU Media Inc. a creator marketing and performance media company operating in North America and India producing and distributing social media marketing content for leading brands, announced the launch of QYOU Amplify, a new business unit dedicated to scaling creator and […]

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Smartly Announces Amazon DSP Integration to Extend Intelligent Creative and Campaign Management to Connected TV

Smartly’s integration with Amazon DSP unifies social and CTV campaigns, pairing intelligent creative with full-funnel activations and reporting across Amazon’s premium streaming inventory Smartly announced an integration with Amazon DSP that enables advertisers to extend their Smartly video campaigns to Amazon’s premium CTV inventory, including Prime Video and Fire TV, and third-party publisher inventory. The […]

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Unifyr Appoints Holger Schneider as CPO to Accelerate Value Creation and Scale Customer Growth

Unifyr announced the appointment of Holger Schneider, joining the company as Chief Product Officer to help customers turn product into measurable profit and growth. His focus will be on sharpening product strategy around real customer outcomes, accelerating product-led value creation, and strengthening monetization, retention and expansion across the platform. Marketing Technology News: MarTech Interview with Omri […]

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Postman Unveils a New Era for AI-Native API Development

New capabilities embed AI directly into development workflows and introduce API Catalog as a central system of record for all APIs and services Postman, the world’s leading API platform,  announced a significant evolution of its platform, introducing AI-native, git-based API workflows and API Catalog, a central system of record that provides a single view of […]

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