Boat manufacturers can now offer customers their own factory-branded mobile app without custom development
YACHTWAVE launched OEM-branded mobile apps for boat manufacturers in the Apple App Store and Google Play, enabling builders to offer customers a factory-branded digital experience without custom software development.
This new capability extends the YACHTWAVE® Delivery Platform, already used by builders to streamline communication, digital documentation, quality control, and the build-to-handover workflow. With YACHTWAVE powering the backend, manufacturers can now launch a fully branded app that carries their name, icon, and colors, giving customers a seamless ownership experience that feels native to the builder’s brand.
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We’ve built the infrastructure so manufacturers can quickly launch a branded app in both stores. They never touch a line of code, but customers see a premium, factory-direct experience.”
— John O’Keefe, Founder and CEO of YACHTWAVE
“Boat builders have told us for years they want their own app, but six-figure development costs and ongoing maintenance made it impossible,” said John O’Keefe, Founder and CEO of YACHTWAVE. “We’ve built the infrastructure so manufacturers can quickly launch a branded app in both stores. They never touch a line of code, but customers see a premium, factory-direct experience.”
The branded app integrates directly with the YACHTWAVE Delivery Platform’s existing features, including:
• Real-time build progress updates
• Digital documentation and manuals
• Delivery checklists and quality control workflows
• Owner handover coordination
• Long-term maintenance tracking
• On-demand orientation videos
The result is a modern, transparent delivery process backed by a mobile experience that looks and feels like it was engineered in-house by the manufacturer, without the development burden, ongoing updates, or future support overhead.
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