WP Engine Acquires Big Bite

Strategic acquisition of a go-to partner for global publishers adds best-in-class media industry and technical expertise to provide new solutions to enterprise customers

WP Engine, a global web enablement company providing premium products and solutions for websites built on WordPress Ⓡ[1], announced its acquisition of Big Bite, a leading enterprise agency renowned for the development of advanced editorial tools that dramatically improve how global brands and media organizations create and share digital content.
A longstanding WP Engine agency partner, Big Bite has over a decade of experience developing newsroom platforms, publishing workflows, and specialized tools that combine editorial flexibility with technical excellence. Their publishing expertise has helped transform the digital ecosystems of some of the world’s biggest media brands, including The Times, The Wall Street Journal, New York Post, Metro, and Macworld. As part of this transaction, Big Bite’s agency business will be wound down, and its team will transition into WP Engine’s Engineering organization to help build products that enhance publishing solutions for customers and agency partners.
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“acquisition advances WP Engine’s commitment to serve publishers with products that enable them to more efficiently create, organize, and share content,” said Ramadass Prabhakar, Chief Technology Officer at WP Engine. “Together, we’ve successfully aligned our capabilities to support some of the world’s biggest publishers, including ITP Media Group, and we are in a unique position to bring intelligent, purpose-built software solutions to market for agency partners and publishers that will improve how they deliver digital content and optimize workflows.”

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“We are excited to bring our two organizations together to unlock growth and develop unique product offerings for digital agencies and brands that partner with WP Engine,” said Jason Agnew, Big Bite Chief Technology Officer and Co-Founder. “By uniting our strengths in engineering, we can provide even greater value to WP Engine’s agency partners looking to elevate publishing capabilities.”
Big Bite’s publishing expertise, focused on navigating the rapidly changing digital landscape with innovative solutions, will seamlessly integrate into the premium service WP Engine provides its network of global agency partners.

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

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