Appcast Launches Recruiting Industry’s First Brand Marketing Solution with Unprecedented ROI Tracking

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The company’s new solution, Appcast Brand Ads, engages and nurtures talent on social media platforms and proves the “halo effect” of brand advertising on recruitment marketing outcomes Appcast, the leading recruitment marketing platform powered by programmatic, announced the launch of Appcast Brand Ads, the recruiting industry’s first brand marketing solution that tracks to the hire. […]

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Google AI Mode And The Future Of Search Monetization: Ads, Prompts, And The Post-Keyword Era via @sejournal, @siliconvallaeys

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Google AI Mode redefines search with memory and conversation, prompting marketers to rethink ads, targeting, and monetization strategies.
The post Google AI Mode And The Future Of Search Monetization: Ads, Prompts, And The Post-Keyword Era appeared first on Search Engine Journal.

Google AI Mode And The Future Of Search Monetization: Ads, Prompts, And The Post-Keyword Era via @sejournal, @siliconvallaeys Read More »

5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience via @sejournal, @alexanderkesler

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Want better B2B results? Combine traditional and digital marketing with AI, intent data intelligence, and geotargeting to enhance B2B buyer engagement.
The post 5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience appeared first on Search Engine Journal.

5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience via @sejournal, @alexanderkesler Read More »

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