Enabling faster, trusted customer support with real-time voice calls inside WhatsApp Global cloud communications platform Infobip, announced the launch of WhatsApp Business Calling, a new feature that enables businesses to make and receive voice calls via their WhatsApp Business numbers. This addition enhances Infobip’s omnichannel platform by delivering richer, real-time conversations within the messaging app […]

Today’s viewers expect more than a one-size-fits-all commercial. On Connected TV (CTV), relevance, control, and interactivity are no longer nice-to-haves — they’re table stakes. Interactive ad formats have taken a big step forward in meeting those expectations, but now artificial intelligence (AI) is giving them an even better upgrade. AI is turning interactive ads into […]

Tweet What does it take to truly get personalization right in the modern marketing ecosystem? Haley Trost, Group Product Marketing Manager at Braze weighs in with some pointers in this MarTech Interview by MarTech Series: _________ Hi Haley, tell us more about your time at Braze and journey in Martech? I’ve been on the Braze

Google’s John Mueller discusses the value of websites and answers what impact AI will have on the need for SEO.
The post Google Says AI Won’t Replace The Need For SEO appeared first on Search Engine Journal.

TapClicks, the leading provider of Smart Marketing solutions, announced the launch of Build-Your-Own Agent, a powerful new feature within its AI Agent ecosystem that enables users to create their own fully customized AI-driven insights directly within the TapClicks platform. Designed to meet the evolving needs of modern marketers, Build-Your-Own Agent empowers users to craft their own […]

Revolutionary platform allows PPC advertisers, agencies, and marketing teams to create unlimited page variations to improve consistency and conversions PageVibe announced the launch of the first no-code landing page personalization platform that enables PPC advertisers, digital agencies, and marketing teams to create unlimited landing page variations without having to use a page builder or hire […]

Acquisition accelerates Zendesk’s analytics capabilities, roadmap, and brings instant innovation to customers Zendesk, a pioneer in Agentic AI-powered customer service, announced it has completed the acquisition of HyperArc, an AI-native analytics platform renowned for its proprietary HyperGraph engine and real-time GenAI-powered insights. The acquisition marks a major step forward in Zendesk’s analytics roadmap, positioning the […]

New Sydney-based team to accelerate CTV advertising innovation in the region LG Ad Solutions, a global leader in advanced advertising for Connected TV, announced its official expansion into Australia with the appointment of Alex Blundell Jones as Commercial Director of Australia. Blundell Jones will be based in Sydney and will lead regional strategy and growth, bringing LG […]

@Heccles94 You don’t understand anything, if you did you would realise only a moron would write this. — Mike Martin (@MikeMartinGB) Jul 15, 2025 from Twitter https://twitter.com/MikeMartinGB July 15, 2025 at 06:33AM