Zixi, the industry leader in enabling live broadcast-quality video over any IP network, announced the official relaunch of its Global Partner Program, aimed at strengthening technical integrations and accelerating joint go-to-market efforts across the media supply chain ecosystem. The refreshed program is being led by Jonathan Low, who has joined Zixi as VP Channel Sales and […]

Did you know that your sitelinks in your Performance Max (PMax) campaigns can impact the overall ad strength? Google actually has a help document that lists that and the ad strength widget in Google Ads now lists ad strength.

Similar to the AI Audio overviews in Google Search, Google is testing “AI Catch Up." These give you summaries of the highlights from the latest game you Googled to get the score and other highlights.

It looks like Google Search is indexing and also ranking Google Maps search results pages for some [near me] types of queries. Google is listing these Google Maps search results directly in the Google search results.

Navah Hopkins, the Microsoft Ads Liaison, posted about new updates released to the Microsoft Advertising Audience Planner. Hopkins said her favorite feature of this tool is that it can tell you if you “have an unwinnable math problem."

Gary Illyes said that despite what people are saying, he did not confirm Google uses MUVERA – Multi-Vector Retrieval via Fixed Dimensional Encodings. He said that Google might use something like it in Google Search but he did not confirm that Google actually uses it today in Google Search.

Did you know that Google can show AI Overviews within AI Overviews. We’ve seen AI Overviews in people also ask, we’ve also seen AI Mode in people also ask. But to show AI Overviews within an AI Overview, seems a bit redundant.

Google has rolled out an update to the Google Business Profiles Google Posts creation tool. We covered Google testing these changes earlier but now it is officially live as of late Friday.

Convr AI, the leading modularized artificial intelligence (AI) underwriting, data, and intelligent document automation workbench serving commercial insurance organizations, is enabling Public Employer Risk Management Assocation, Inc. (PERMA) with its Intake AI module. PERMA is the trusted source to more than 800 public entities across New York State for strategic workers’ compensation coverage plans as well as proactive and comprehensive workplace […]