Boltive Leads the Way With New Digital Compliance Software Suite

New platform streamlines and unifies popular legacy products in privacy and ad security, adding support for mobile apps and redefining digital compliance for an evolving market Boltive, a technology company focused on ensuring safe and compliant digital experiences, announced the launch of its flagship Boltive Software Suite. Reflecting nearly a decade of accumulated knowledge and […]

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IAS Expands Partnership With Reddit to Provide Additional Third-Party Measurement for Advertisers

With Total Media Quality for Reddit, IAS Delivers Global Advertisers Independent Analysis on Viewability and Invalid Traffic for End-to-End Measurement Coverage and Industry-Aligned Insights Integral Ad Science , a leading global media measurement and optimization platform, announced the expansion of its partnership with Reddit, a community platform powered by conversation and authentic human connection. Global […]

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Operative Launches AOS + OnAir Local to Transform Local Broadcast Advertising Sales and Operations

Local Broadcast Companies Can Unify Linear and Digital Ad Sales, Trafficking and Operations to Accelerate Revenue Growth Operative, the preferred advertising management solution provider for the world’s leading media brands, announced the launch of AOS + OnAir Local, an AI-enabled, cloud-based, cross-platform advertising sales and trafficking platform that enables local broadcasters to optimize their traditional […]

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Attribution From JamLoop Launches, Providing Confidence in CTV Buying

Advertisers and agencies gain full visibility into how CTV viewers are converting JamLoop, the technology provider making CTV more accessible to advertisers and agencies, announced the launch of Attribution for clients using their demand-side platform to buy CTV. JamLoop developed the new capability in response to customers wanting to maximize exposure to their ads with […]

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