New research suggests 90% of B2B buyers click through to cited sources. Here’s how this could reshape your approach to content visibility.
The post Google AI Overview Study: 90% Of B2B Buyers Click On Citations appeared first on Search Engine Journal.

RT @MikeMartinGB: Business Owners and Entrepreneurs Overwhelmed? Stuck? Tired of trying everything and still not growing? You’re not alo… — Mike Martin (@MikeMartinGB) Apr 15, 2025 from Twitter https://twitter.com/MikeMartinGB April 15, 2025 at 05:53PM

Self-confidence is the strength to focus on what’s right instead of who’s right. — Mike Martin (@MikeMartinGB) Apr 15, 2025 from Twitter https://twitter.com/MikeMartinGB April 15, 2025 at 05:00PM

RT @MikeMartinGB: “A brand without a story is a brand without a future.” – Gary Vaynerchuk @garyvee — Mike Martin (@MikeMartinGB) Apr 15, 2025 from Twitter https://twitter.com/MikeMartinGB April 15, 2025 at 04:04PM

Join us live to explore how today’s most advanced Google Ad strategies align with what actually drives business performance.
The post Beyond ROAS: Aligning Google Ads With Your True Business Objectives [Webinar] appeared first on Search Engine Journal.

Making a sale isn’t the finish line — it’s the starting line for your next opportunity. Psychologically, once customers have decided to purchase, their resistance to spending lowers dramatically. This is called the commitment-consistency principle — people naturally want to stay consistent with a decision they’ve already made. Combine that with the dopamine rush of …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
The Financial Times interviewed Google’s head of search, Liz Reid. Google AI Overviews can link to itself over and over again…

In a fast-paced digital world, businesses need the right tools to stay competitive. While off-the-shelf software solutions may work for some, many companies find that they simply don’t meet their unique needs. Custom software development offers tailored solutions that scale with your business. But how do you know if it’s time to make the switch? …

Report Celebrates Centennial of First Public TV Demonstration and Explores the Future of CTV Advertising TripleLift, the Creative SSP transforming digital advertising with innovative technology and immersive ad formats, released a comprehensive report titled “100 Years of Television,” marking the centennial of television’s first public demonstration. This milestone anniversary commemorates John Logie Baird’s groundbreaking demonstration at […]