Marketing campaigns usually don’t fail because the idea is bad. They fail because the timing is off. Picture an ad push already in motion: CPMs spike overnight, a key creator asks for double pay, and your cash burn suddenly outruns the plan. The creative works, but the budget drains faster than conversions land. In that…

Marketing technology grew up fast. SaaS grew even faster. But hosting? Hosting used to sit quietly in the background like a server rack in a forgotten closet: working, humming, unnoticed. As long as nothing crashed, no one cared. That era is long gone. Modern marketing teams run on real-time analytics, multi-region campaigns, automation stacks, and…

Google announced that Gemini can now respond to your local questions with local results in a “rich, visual format." Google will visually lay out the local results to include photos, ratings, and real-world info from Google Maps data.

In this week’s recap, we covered that the Google December 2025 core update was unleashed. Google also said more core updates are definitely on their way and one should be coming soon Google also updated its…

Google’s December 2025 core update leads this week’s SEO Pulse, alongside Preferred Sources expansion and social insights in Search Console.
The post SEO Pulse: December Core Update, Preferred Sources & Social Data appeared first on Search Engine Journal.

On Wednesday, Google announced a number of new AI features, which we covered (links below) but one other feature Google spoke about was “AI-powered article overviews." This is an experiment Google News is trying with a handful of publishers.

Google is now sending email notifications for when Google Business Profiles has removed the restrictions on your reviews and ratings. The email says, “Restrictions on your reviews and ratings have been removed" and it comes from the Google Business Profiles team.

Google Maps is updating its share buttons by removing the options to share on X and adding the options to share on Reddit and Facebook.

Brad Geddes dug into how he felt “AI Max can trump your existing exact and phrase match keywords and then claim credit for the conversions and revenue." And then Google’s Ad Liaison, Ginny Marvin responded to those specific examples on why this happened and what Google is changing in the future with Google Ads AI Max.