The Evolution of Personalization: From Merge Tags to AI-Powered Experiences

What began as Dear {FirstName} has transformed into dynamic, predictive, generative, and increasingly immersive personalization. Organizations with personalization programs supported at the C-level are 2x more likely to report high ROI. Forrester Sophisticated retailers and businesses now operate within a layered experience ecosystem: identity resolution, predictive decisioning, generative messaging, immersive AR/VR entry points, and AI-powered …

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Vidnoz AI Unveils Product Avatar and Interactive Avatar, Redefining Marketing Video

Vidnoz AI, a global leader in AI avatar video creation, launched two groundbreaking features: Product Avatar and Interactive Avatar. These innovations are set to fundamentally transform marketing video creation, enabling businesses to produce engaging, personalized, and cost-effective content at scale. With these tools, users can easily empower their brand with UGC, product, and advertising videos, […]

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OpenX Announces OpenXSelect, an Advanced Supply-Side Targeting and Curation Platform for Brands and Agencies

OpenXSelect cuts deal setup time by 50% and doubles reach across CTV, native, app, and web. OpenX Technologies, Inc., a leading supply-side platform, announced the general availability of OpenXSelect™, a next-generation curation and supply-side targeting platform for brands and agencies. Built to bring buyers closer to supply, OpenXSelect enables them to take full control of […]

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Leadpages Acquires Glorify to Streamline Conversion-Driven Campaigns for SMB & Enterprise Marketers

The integrated platform provides easy-to-use design and no-code landing page tools to more than 300K brands, agencies and entrepreneurs Leadpages today announced its acquisition of Glorify, an intuitive design platform for creating high-performing marketing assets. The acquisition marks a new era for Leadpages, trusted by thousands of SMB and enterprise brands—like Shopify and eBay—to drive leads through […]

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Wix Launches AI Visibility Overview With Full Generative Engine Optimization Support For AI-Powered Search

The AI Visibility Overview is setting a new standard for Generative Engine Optimization (GEO) by giving users unprecedented insight over how their brand appears in AI search engines Wix.com Ltd. , the leading SaaS website builder platform globally¹, announced the launch of its AI Visibility Overview, a new solution that goes beyond traditional SEO tools, […]

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