Ogury Accelerates Net Zero Strategy with 51toCarbonZero Partnership

The global adtech leader sets new standards in sustainable advertising with deeper data, measurable reductions, and product innovation. Ogury, the leader in advertising solutions fueled by exclusive data and grounded in privacy, announced a strategic partnership with 51toCarbonZero (51-0), the only net zero platform powering growth for marketing and advertising leaders. This marks a pivotal step in […]

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From Static to Interactive: How to Profit from The Future of Mobile Ad Creativity

Greg Castro, VP, Global Partnerships at Mobvista looks at how advances in AI are redefining the mobile advertising landscape and how developers can leverage the opportunity. Artificial intelligence and automation technologies are propelling a shift in ad creative production, helping advertisers move from static, passive ad formats to more dynamic, interactive experiences that are proven […]

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Data Driven Strategies for Brand Perception Management

In the dynamic world of business, managing brand perception is a critical task. It is the compass that guides consumer behavior and, ultimately, the success of a brand. However, in today’s data-driven era, traditional methods are no longer sufficient. The key to effective brand perception management now lies in leveraging data. Data-driven strategies provide actionable […]

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Cracking the SEO Code: Regain Control of Search Visibility in the Age of AI [Webinar] via @sejournal, @hethr_campbell

Join us for this webinar as we introduce the TotalSERP strategy, a unified approach designed to help you reclaim visibility across the entire search landscape.
The post Cracking the SEO Code: Regain Control of Search Visibility in the Age of AI [Webinar] appeared first on Search Engine Journal.

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Dynata Appoints Tom Spaeth as Chief Financial Officer

Dynata, the most trusted source for reliable, accurate first-party data, announced the appointment of Tom Spaeth as the company’s new Chief Financial Officer. His proven ability to apply financial strategy and maximize company performance will enable the company to complete its transformation this year and assist in transitioning to growth and shareholder value creation. Spaeth replaces Steve […]

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