“Build a brand” is incomplete advice. This article explains how SEO actually contributes to visibility, trust, and long-term demand.
The post Building A Brand Is Not A Strategy, It Is A Starting Point appeared first on Search Engine Journal.

Tredence’s New Agentic Commerce Accelerators Bolster its Accelerator Ecosystem and Enable Retailers to Quickly Unlock Truly Personalized Shopping Experiences Tredence, a global data science and AI solutions provider, announced the launch of its Agentic Commerce accelerators. These enterprise-grade accelerators serve as configurable starting points to design, build and scale agent-driven shopping experiences speeding time to […]

This partnership expands access to premium live TV, pay-TV, and on-demand content for viewers across Germany Titan Operating System S.L. (Titan OS), the Barcelona-based technology, entertainment, and advertising company, announced that waipu.tv, Germany’s leading OPEN IPTV platform, is now available on Titan OS-powered smart TVs. The launch marks another important step in Titan OS’s mission […]

Earlier this week, Google announced Universal Commerce Protocol (UCP) and it has a lot of the industry worried. Once SEO named Ramon Eijkemans said, “I hate to bring this, but SEOs: we’re gonna be f$@*ed." John Mueller from Google responded on Bluesky and said, "I disagree."

Google is rolling out what it calls “Personal Intelligence" in the Gemini app and it will soon also come to Google Search within AI Mode. Google announced that Personal Intelligence in Gemini "connects Gmail, Photos, YouTube and Search in a single tap."

New capabilities to unify AI agents, copilots, and Model Context Protocol servers and clients into a single, secure environment Tines, the intelligent workflow platform, announced the launch of AI in Tines: a powerful interaction layer comprised of a comprehensive set of capabilities designed to solve AI fragmentation. By providing a single, secure and intuitive layer […]

Google has added Gemini to the Google Trends Explore page to help you find new and fresh search terms. It will also compare those search terms automatically for you, all in a new design. This is rolling out now, but you might not see it just yet.

We have seen ads in AI Mode before but there may be a new Google Ads format coming to AI Mode results, not the just the Direct Offer ads, but Explore guides and article ads.

While a number of Google Search features are impacted by Google’s core update, favicons showing up or not is not one of them. Yes, your site can drop in the rankings, or not show up in Google Discover, or be removed from Top Stories and other features but favicons are not impacted by core updates.