Agencies embraced AI to cut costs, but clients did the same. Now expectations are rising, budgets tightening, and value under scrutiny.

Proprietary Platform Powers Landmark 2026 Mobile PageSpeed Study — and Is Built for Continuous, Real-Time Monitoring of Every Element on the Automotive SERP Overfuel, the automotive industry’s leading dealer website platform, officially unveiled its proprietary Search Engine Intelligence platform the first tool specifically engineered to reveal the factors that drive AI Overview (AIO) inclusion and organic […]

HuLoop Automation, a leader in AI-powered work optimization, announced the launch of QuickApp Builder, a no-code capability that transforms paper-based and static data collection into intelligent micro applications that automate work across the HuLoop platform. “Teams can design purpose-built micro applications that activate workflows instantly, update systems in real time, and eliminate the BS work […]

Microsoft seems to be testing a new AI-powered image search interface and result set for Bing Image Search. If you do a search on Bing Images, on the right side you may see a button for “New Version." That new version says you can "try a new version of Image Search."

Identical web statistics are appearing across competing Google paid search ads, potentially undermining a key trust signal for advertisers.

Save time in Google Ads using seven practical shortcuts that simplify workflows and highlight optimization opportunities.
The post 7 Google Ads Shortcuts Every PPC Manager Should Be Using appeared first on Search Engine Journal.

Google has added a new user-agent to the user-triggered fetchers named Google-Agent. Google said the “Google-Agent user agent is rolling out over the next few weeks, and will be used by Google agents hosted on Google infrastructure to navigate the web and perform actions upon user request."

Google confirms it is using AI to create title links on the SERP instead of headlines from news publishers, sometimes.

The Information wrote “OpenAI’s First Advertisers Can’t Prove ChatGPT Ads Work." In short, the ChatGPT ad platform from OpenAI shares almost no data with advertisers. It is low tech, there is no ad performance data, and it also has very limited ad targeting features.

Google seems to have added a new section to the Google Business Profiles section named Place page attributes. Place page attributes allows you to let customers know more about your business by showing attributes on your Business Profile. These may appear publicly on Search, Maps, and other Google services.