Marketers spend enormous effort trying to make websites appealing to everyone. They simplify their copy, broaden their messaging, and soften their visuals to cast the widest possible net. But the truth is, the most effective websites don’t try to be all things to all people — they intentionally turn some visitors away. A strong digital…

Google’s AI Mode is starting to roll out agentic booking for restaurants, event tickets, and wellness appointments to eligible U.S. Search Labs users.
The post Google AI Mode Starts Rolling Out Agentic Booking In Labs appeared first on Search Engine Journal.

Digitally signing PDFs has become essential for professionals across industries, saving time and ensuring security while maintaining ease of use. Whether you are approving sales contracts, loan documents, or HR forms, the ability to sign PDF documents electronically eliminates the need for printing, scanning, or mailing papers. Beyond convenience, online signatures provide authentication, reduce the…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google added a new user agent to the list…

Despite strong early growth, LLM referral traffic is fading fast as model changes and AI Overviews make clicks obsolete.
The post LLM Traffic Is Shrinking appeared first on Search Engine Journal.