The Potential of MarTech Isn’t the Dots—It’s the Connections That Complete the Vision

After twenty-five years in the marketing technology industry, I’ve seen every generation of platforms promise transformation. CRMs, CDPs, marketing automation, enterprise analytics, AI-driven everything—you name it, I’ve implemented it. Each platform arrived with the same pitch: once it’s in place, clarity will follow, performance will improve, and the business will finally see the entire customer…

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Unitel Voice: Unlock a Business-Ready Virtual Phone System in Minutes

Small businesses rarely struggle because they lack ambition. They battle because time is scarce, customers expect instant response, and most communication tools are built for IT teams—not business builders. For owners and founders who juggle sales, service, and operations, a phone system overloaded with technical settings becomes a liability rather than a lifeline. What they…

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