Recognition underscores NIQ’s leadership in delivering advanced analytics and full-funnel outcomes measurement on TikTok. NIQ, a global leader in consumer intelligence, has earned a partner badge in TikTok’s newly launched Media Mix Modeling (MMM) program – a focus area within TikTok’s Marketing Partners Program. The Marketing Partners Program is composed of carefully selected third-party partners […]

Google has officially launched scheduling and multi-location publishing for Google Posts in Google Business Profiles. This was a feature Google tested last month and is now fully live.

Microsoft sent emails to some advertising announcing the retirement of the Microsoft Advertising mobile app. The app will stop working as of January 2026 and will be removed from the app store this month.

Back in July, Google announced Web Guide, an AI-organized search results page that experiments with how we find, surface and organize results from across the web. Well, it has been showing up more often, directly in the “All" tab, not even in the web tab.

For the past week or so, a number of local SEOs and local business owners have been unable to see the admin panel, also known as NMX, when they search for their business in Google Search. This is not impacting everyone. I see it, many see it, but for some businesses, it does not show up.

Gary Illyes from Google said that even for him “the change is hard to accept" when it comes to how search is changing and evolving with the new AI features. He said this in response to an article published on the Bing Webmaster Blog written by both Fabrice Canel’¯and Krishna Madhavan’¯of Microsoft named How AI Search Is Changing’¯the’¯Way’¯Conversions’¯are Measured.

A strategic guide to building a measurable growth loop that connects authentic founder voices to full-funnel results.
The post The Founder-Led Growth Loop: How To Amplify And Measure Executive Voice For Real ROI appeared first on Search Engine Journal.

Global crowdtesting leader to highlight AI testing solutions for retail apps, chatbots, IVR systems and agents Applause, the world leader in digital quality and crowdsourced testing, announced its participation at Tech For Retail 2025, taking place 24-25 November at the Paris Expo, Porte de Versailles. Now in its fifth year, the event will connect more […]