PubMatic and Butler/Till Launch AdCP-Enabled Agentic AI Campaign Across CTV

First fully agentic campaign launches for Clubtails from Geloso Beverage Group, powered by PubMatic and executed within agency’s preferred generative AI platform PubMatic and independent agency Butler/Till announced the launch of a fully autonomous, end-to-end agentic advertising campaign across CTV for Clubtails, a leading flavored malt beverage brand from Geloso Beverage Group. “We are building the foundation […]

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MarTech Interview With Tzahi Zilbershtein, Chief Technology Officer @ Voyantis

Tzahi Zilbershtein, Chief Technology Officer at Voyantis chats about what current adtech trends are influencing the ad buyer-seller relationship in this MarTech Series interview: __________  Tzahi, tell us about yourself and your time in martech… I’ve been a lifelong tech enthusiast. When I was 5 years old, my father purchased our first PC and a […]

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Udemy and LG CNS Partner to Deliver End-to-End Upskilling for Enterprises in Korea, Accelerating Workforce Transformation

New partnership diversifies Udemy’s global partner ecosystem, bringing scalable, enterprise-grade learning solutions that strengthen workforce performance in an AI-driven economy Udemy, a global AI-powered skills acceleration platform, announced a new partnership with LG CNS, a leading AI transformation (AX) company in Korea. The partnership expands Udemy into Korea’s corporate learning market, providing access to LG […]

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Zeta Global Announces Exclusive Programming at CES 2026, Exploring the Future of AI-Powered Marketing and Evolution of Athena by Zeta™

Dan Ives, Chairman of Eightco to join Zeta’s Co-founder, Chairman and CEO, David A. Steinberg, to discuss the future of artificial intelligence and Athena Zeta Global, the AI Marketing Cloud, announced its presence at CES 2026, including an exclusive happy hour and fireside chat at Zeta’s Athena suite. Renowned tech analyst, media personality, and Chairman […]

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Nexxen and News Australia Unite to Bring Premium, Ad-Supported Streaming Inventory to Australian Advertisers on Tubi

The initiative connects brands with Australia’s Largest Content Collection from Tubi Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, today announced a new collaboration with Tubi, one of the world’s fastest-growing free streaming platforms. The initiative gives advertisers access to Tubi’s premium, ad-supported inventory through the Nexxen Supply […]

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BlitzBear: Turn Declining Posts Into Top-Ranking Assets Utilizing AI

Search rankings rarely fall because content is bad. More often, they slip because competitors publish fresher, more complete answers, search intent shifts, and supporting data goes stale. Marketing teams feel the pressure to produce more content while still maintaining accuracy, credibility, and performance. The result is a growing backlog of aging blog posts that once…

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