AI rewards clear answers and structured, retrievable content. Learn how to reformat, prioritize, and refine metadata for visibility.

New business unit formalizes QYOU’s approach to scaling creator-led campaigns across paid and organic channels QYOU Media Inc. a creator marketing and performance media company operating in North America and India producing and distributing social media marketing content for leading brands, announced the launch of QYOU Amplify, a new business unit dedicated to scaling creator and […]

Smartly’s integration with Amazon DSP unifies social and CTV campaigns, pairing intelligent creative with full-funnel activations and reporting across Amazon’s premium streaming inventory Smartly announced an integration with Amazon DSP that enables advertisers to extend their Smartly video campaigns to Amazon’s premium CTV inventory, including Prime Video and Fire TV, and third-party publisher inventory. The […]

Unifyr announced the appointment of Holger Schneider, joining the company as Chief Product Officer to help customers turn product into measurable profit and growth. His focus will be on sharpening product strategy around real customer outcomes, accelerating product-led value creation, and strengthening monetization, retention and expansion across the platform. Marketing Technology News: MarTech Interview with Omri […]

New capabilities embed AI directly into development workflows and introduce API Catalog as a central system of record for all APIs and services Postman, the world’s leading API platform,  announced a significant evolution of its platform, introducing AI-native, git-based API workflows and API Catalog, a central system of record that provides a single view of […]

Google released new guidance explaining how its Universal Commerce Protocol powers AI-driven checkout across its platforms.

Explore information retrieval grounding and retrieval augmented generation to enhance LLM outputs with trustworthy sources.
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Google Search rankings remain heated into March – I mean, I can post about this every day but now I am at the point of just doing it weekly. We thought things might be cooling a bit, but the volatility really has not cooled much at all.

Product feeds, structured data, and Merchant Center now determine visibility in Google’s AI shopping experience. Here’s the new SEO playbook.