DAX US Partners with DISQO to Bring Advanced Brand Lift Measurement to Digital Audio and Cross-Channel Campaigns
The partnership helps brands quantify audio and cross-channel impact with real-time insights and AI-driven analysis DAX US, the pioneering digital advertising exchange owned by Global, has announced a new partnership with DISQO, the most advanced platform for measuring advertising effectiveness, to bring accessible brand lift measurement to every audio campaign across DAX’s podcast and music streaming portfolio. […]