Mistplay Announces Acquisition of Mobivity’s Connected Rewards™ Platform to Expand Loyalty Gamification for Brands

Mistplay, a leading play-and-earn rewards and loyalty program for mobile gamers, has entered into a definitive agreement to acquire the Connected Rewards™ platform and related assets from Mobivity Holdings Corp., a platform that drives customer engagement for brands through gaming and rewards. The transaction is expected to close in early Q1 2026, subject to customary […]

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Comcast’s Universal Ads Appoints David Shaw as Head of Global Expansion to Oversee Platform’s International Rollout

With senior leadership roles at Twitter, Snap, TikTok and Reddit, Shaw brings proven expertise in scaling global ad businesses. Comcast’s Universal Ads announced the appointment of David Shaw as Head of Global Expansion. Universal Ads, which launched last year in the U.S., enables brands of any size to create, buy, and measure ads across premium […]

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Zinnia Announces Collaboration with Snowflake to Deliver Real-Time Insurance Analytics and AI Solutions

Advanced machine learning and modern data architecture propel insurers to the forefront of industry innovation Zinnia, a leading life insurance and annuity (L&A) technology company, announced a new integration with Snowflake, the AI Data Cloud company. With the Snowflake platform, Zinnia can more effectively deliver cutting-edge analytics and artificial intelligence solutions to reshape how insurance […]

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Deeto Unveils Platform Evolution to Turn Customer Voice Into Actionable Intelligence

Authentic customer voice becomes a shared system of record for business decisions Deeto, the AI-native platform for customer intelligence and activation, announced a major evolution of its platform aimed at helping organizations treat authentic customer voice as a system of record for businesses. The redesigned Deeto platform connects customer conversations, feedback, and sentiment into a […]

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Elastic Supercharges Performance for Serverless Offering on AWS

New virtual compute units deliver up to 50% higher indexing throughput and 37% lower latency — powering search, observability and security applications at no extra cost Elastic , the Search AI Company, announced a more powerful Elastic Cloud Serverless on Amazon Web Services (AWS), delivering up to 50% higher indexing throughput and 37% lower search […]

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Why Customer Service is the Ultimate Competitive Edge in 2026

Modern businesses face a marketplace where competitors are a dime a dozen. Standing out no longer depends solely on the product or the price tag; it depends on the emotional and functional quality of the customer journey. Delivering excellent customer service has transitioned from a departmental goal to a critical survival strategy for retention and…

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