New framework helps service businesses expand map visibility, stabilize rankings, and generate inbound calls within 60 days. RankLift Lab, a Miami-based local SEO firm, announced the launch of its performance-focused Google Maps optimization framework designed to help service-area businesses improve visibility, inbound calls, and booking demand from local search. The framework centers on aligning Google […]

Marketers have never had more channels to reach customers, yet turning awareness into action remains one of the toughest challenges in the funnel. Acquisition budgets are rising, competition for attention is fierce, and loyalty is harder to sustain. Even strong campaigns often stall when customers hesitate at sign-up, abandon carts at checkout, or disengage after […]

Moveworks, the leading AI assistant platform for the enterprise, announced an enhanced strategic partnership and new Enterprise Search content connector with Unily, a global leader in employee experience platforms. The connector makes a customer’s relevant Unily content and knowledge instantly accessible to employees directly through Moveworks’ conversational AI. By connecting Moveworks to Unily’s employee experience […]

New offerings expand revenue opportunities, bring off-platform activity onto Udemy, and open new markets through AI-powered learning formats Udemy , a global AI-powered skills acceleration platform, unveiled a suite of new instructor-focused offerings, reinforcing the essential role of human expertise in an era reshaped by artificial intelligence. The announcements were made at the company’s semiannual […]

– MADUP speeds up its full-scale global market entry MADUP is set to accelerate the global expansion of LEVER Xpert, its in-house-developed digital marketing AI agent, supported by a cumulative investment of $23M and planned KOSDAQ listing targeted for the first half of 2026. “We will further speed up our global business expansion by leveraging LEVER […]

I learned more about startup funding from one unexpected envelope than from any book, blog post, conference panel, or attorney. Years ago, I helped start a SaaS company with a colleague who had already achieved what most founders dream of: a major exit. When we formed the LLC, we were equal partners on paper. I…

Every few years, a familiar refrain resurfaces in marketing and social media circles: follower counts do not matter, engagement is everything, ignore the vanity metrics. Ironically, it often comes from an expert with a huge following and high engagement. The sentiment is understandable. Raw numbers, taken out of context, are a poor proxy for trust…