Salesforce , the world’s #1 AI CRM, announced it has completed its acquisition of Informatica, a leader in enterprise AI-powered cloud data management. The close of the acquisition brings Informatica’s rich data catalog, integration, governance, quality and privacy, metadata management, and Master Data Management (MDM) services to the Salesforce platform, establishing a unified and comprehensive […]

Northland & Companies and Revcord have launched a logger-agnostic program offering complimentary access to RevSync+ and ReVI. Agencies can explore AI-powered transcription, quality assurance, and analytics using their own recorded data, regardless of their existing logging system or hardware. Northland & Companies, a trusted provider of mission-critical recording solutions for more than 43 years, announced […]

Learn how to design a content strategy that compounds over time by aligning unique advantages, realistic execution, and community connection.
The post B2B Content Marketing Has Changed: Principles Of Good Strategy appeared first on Search Engine Journal.

Built on ActiveCampaign’s MCP server, the new integration lets marketers securely access, analyze, and take action on marketing data across campaigns and automations directly in Claude ActiveCampaign, a leading autonomous marketing platform, announced the launch of the first autonomous marketing connector for Anthropic’s Claude, now available in Claude’s Connector Directory. Through this integration, Claude users […]

Google added new features to AI Mode including agentic booking for travel and Canvas for helping you build your vacation. The agentic booking works with dinner reservations and Google previewed booking for hotels and flights.

Google confirmed a new search algorithm update – well, this is just a weather feature – but it is a stormy one. Well, maybe not. Google said Google Search’s weather results were updated to what they call WeatherNext 2 – Google’s “most advanced and efficient forecasting model."

Microsoft is testing a new ad label for the Bing Search ads labeled “Ads related to" followed by the query the ads are related to. In the example below, it shows "Ad related to: Cushions"