A UK-first, the service leverages esbconnect’s GDPR-compliant database of 17m UK email addresses to identify and convert unknown website visitors through email Customer acquisition specialist, esbconnect, has launched Optivo, its new audience retargeting tool, Optivo. In a UK first, Optivo enables brands to retarget anonymous website visitors not on their CRM system with an email. Retargeting website visitors […]

Implementation Guidance and Reverse Mappings Included to Support Transition Across Platforms IAB Tech Lab, the global digital advertising technical standards-setting body, announced the release of two new mappings and implementation guidance that connects Content Taxonomy 2.1 — a classification system initially designed to categorize webpage and app content — to Ad Product Taxonomy 2.0, which […]

Agent Assist for email empowers teams to deliver faster, higher-quality support; comprehensive email support in Conversation Intelligence unlocks voice of the customer visibility in 100% of email exchanges Cresta, the leading contact center AI platform for human and AI agents, announced its expansion of its Agent Assist and Conversation Intelligence solutions to email-based customer support, […]

Precoro, the procurement centralization and automation platform, announced a major expansion of its AI capabilities with the launch of mobile-first expense automation. This new feature allows users to simply snap a photo of a receipt, and expense forms are auto-filled in seconds—eliminating manual data entry and reducing processing time for teams on the move. The […]

Momentum to deliver instant sales insights and account intelligence, accelerating revenue growth with launch of SmartClips, Account Briefs, and other AI features. Momentum, a leader in AI revenue orchestration, announced the launch of SmartClips and Account Briefs, two new AI-powered tools that expand the company’s Agentic AI platform, equipping revenue teams with intelligent AI agents […]

Soracom Query delivers IoT data insights, Flux Video Analysis unlocks advanced IoT use cases, and Flux App Templates generates IoT workflows on demand Soracom, Inc., a global provider of advanced IoT connectivity solutions with full MVNO capability, announced two new platform services that leverage GenAI capabilities to accelerate IoT development and support leading-edge video analysis […]

From AI Overviews to attribution loss, here are five reasons SEO conversions may be falling and how to check what’s hitting you hardest.
The post Is AI Cutting Into Your SEO Conversions? appeared first on Search Engine Journal.

Google is testing a new section in the Google Search results titled “From online stores." We’ve seen a similar section for nearby stores but I am not sure if we’ve seen the online stores version.

Microsoft is testing placing “Recent searches" at the top of the Bing Search results page. This is instead of it being placed at the bottom or the side.