Built on ActiveCampaign’s MCP server, the new integration lets marketers securely access, analyze, and take action on marketing data across campaigns and automations directly in Claude ActiveCampaign, a leading autonomous marketing platform, announced the launch of the first autonomous marketing connector for Anthropic’s Claude, now available in Claude’s Connector Directory. Through this integration, Claude users […]

Google added new features to AI Mode including agentic booking for travel and Canvas for helping you build your vacation. The agentic booking works with dinner reservations and Google previewed booking for hotels and flights.

Google confirmed a new search algorithm update – well, this is just a weather feature – but it is a stormy one. Well, maybe not. Google said Google Search’s weather results were updated to what they call WeatherNext 2 – Google’s “most advanced and efficient forecasting model."

Microsoft is testing a new ad label for the Bing Search ads labeled “Ads related to" followed by the query the ads are related to. In the example below, it shows "Ad related to: Cushions"

Schema markup transforms uncertainty in AI search into a competitive edge built on clarity, context, and trust.
The post The Knowns And Unknowns Of Structured Data Attribution appeared first on Search Engine Journal.

Google’s John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain
The post Google On Generic Top Level Domains For SEO appeared first on Search Engine Journal.