Bringing decades of industry-defining innovation to help marketers navigate complexity and unlock the power of creative performance mktg.ai, the Creative Intelligence System transforming how marketers unify, analyze, and act on creative performance, announced the appointment of Jon Bond, pioneering agency founder and longtime industry leader, as Advisor. Bond brings a legacy of challenging convention and […]

The acquisition adds marketing automation, customer engagement, and account-based marketing expertise, completing Mod Op’s end-to-end framework for B2B solutions Mod Op, a full-service digital marketing agency known for driving client growth through creativity, data science, and innovation, announced its acquisition of Ascend Marketing, a people-first, tech-enabled marketing services company that elevates customer and prospect experiences […]

Shirofune Moves Beyond Clicks and Conversions with Launch of Upper-Funnel Metrics Shirofune, the leading platform for digital advertising automation, announced new reporting and automatic optimization features that strengthen its capabilities for brand awareness, moving beyond lower funnel metrics to higher funnel metrics. Traditionally, the digital advertising sector has prioritized short-to medium-term performance indicators or lower funnel […]

Empowering legal teams to act earlier, smarter, and leaner Insight Optix, the leader in discovery scoping and early case strategy solutions, announced the launch of Evidence Optix® 3.3, the latest upgrade to its flagship technology. Designed to set a new benchmark in discovery management, this release empowers legal teams with innovative features, enhanced flexibility, and […]

Biotech Networks’ BNU Will Serve as a Leading Life Science Education Hub Biotech Networks announced the launch of Email Marketing 101, the first course from its new education initiative, Biotech Networks University (BNU). The online program teaches life science marketers how to plan, write, and optimize persuasive e-mail campaigns that drive measurable results. Future BNU […]

People argue that the typical person’s attention span is now only 8 seconds, which is shorter than that of a goldfish. There is no denying the meaning of that figure, whether it is scientifically accurate or not: customers today want companies to keep up with them in real time. When someone looks at a product, […]

Revolutionary integration allows for minute-long video generation with flawless character consistency, unlocking true cinematic storytelling for creators worldwide. SJinn AI, a pioneer in automated video production, announced a groundbreaking update to its platform: the successful integration of the advanced Sora2 and Veo3 models. This enhancement shatters the industry’s sub-10-second clip limitation, empowering creators to generate […]

Agora integrates its Conversational AI Engine with Exotel’s AgentStream across PSTN and IP Channels to enable plug-and-play AI voice bots. Agora, Inc., a global leader in real-time engagement and conversational AI technology, is building on Exotel’s programmable voice streaming platform to deliver intelligent AI voice bot experiences at scale. Exotel, a leading provider of AI […]