Here is a recap of what happened in the search forums today…

Google’s John Mueller said it is hard for service oriented login web pages to rank in the search results. Like, if you have a landing page where people can login to their account and check on analytics, billing, etc, those types of login pages can be hard to rank well in Google and Bing Search.

Google launched a new feature for Google Business Profiles that lets you check the status of your edits. So if you made a change and you want to see what the status of that change is for your Google local listing, now you can.

Google’s June 2025 core update finished on Thursday after running for 16 days. It was a volatile Google update for a while with some recoveries. Google AI Mode gets Gemini 2.5 Pro and Deep Search but you need to pay…

Before you pay for another SEO tool, try these five free options from Google. Here’s why they work.
The post Google’s Top 5 SEO Tools appeared first on Search Engine Journal.

RT @MikeMartinGB: Your comfort zone is the priciest rent you’ll ever pay. 💸 It drains your growth, potential, and the incredible future yo… — Mike Martin (@MikeMartinGB) Jul 18, 2025 from Twitter https://twitter.com/MikeMartinGB July 18, 2025 at 01:05PM

Microsoft is testing showing sitelinks with light gray underlines in the Bing search results. Normally, the Bing sitelinks don’t have any underline at all – but here Bing is testing this.

Google Ads is rolling out its new Smart Bidding Exploration bidding update to some advertisers. At Google Marketing Live, Google called this its “biggest update to bidding in over a decade."