Lumanu: Pay Influencers Anywhere, Fast, With Full Compliance

Influencer marketing is scaling faster than the systems supporting it. Behind every campaign sits a maze of vendor setups, tax forms, banking validations, scattered status updates, and slow approvals that frustrate creators and drain the time of already overstretched marketing and finance teams. The administrative burden is so significant that many brands lose momentum, lose creators, and lose hours of productivity for every partnership. Most teams never intended to build their own payment operations stack, but rapid growth forced them into manual workflows that no longer match the speed or complexity of today’s creator ecosystem.
Lumanu
Lumanu solves this problem at its foundation. As a unified global influencer payment platform, it eliminates vendor bottlenecks, automates compliance, and delivers a transparent payment experience that creators trust. With more than $1.2B in payments processed, over 100,000 vendors onboarded, and creators paid in more than 180 countries, Lumanu is designed to remove administrative overhead so marketing teams can focus on results, not paperwork. Finance teams gain the controls they require, while creators finally get the speed, clarity, and visibility they expect.

Lumanu enables organizations to modernize the operational backbone of influencer programs, turning a historically painful process into one of the strongest levers for scale and creator satisfaction.
Brands that adopt Lumanu experience immediate reductions in administrative friction, measurable decreases in support inquiries, and significant improvements in creator trust. Marketing teams reclaim dozens of hours each month that were previously spent troubleshooting payments, collecting tax documents, or coordinating approvals. Finance teams gain oversight, compliance coverage, and full audit trails without adding workload. Creators no longer chase status updates; they see every step of the process in real time and receive fast payments in local currencies. The result is a structurally sound creator ecosystem where momentum accelerates rather than stalls.
Platform Features
These features illustrate Lumanu’s breadth across marketing, finance, compliance, procurement, and creator experience.

Approval Workflows: Multi-step reviews ensure payouts follow internal controls such as spend thresholds, departmental routing, or role-based approvals. This reduces risk and maintains finance oversight while allowing marketing programs to move quickly.
Audit-Ready Records: Every payout, approval, update, and creator action is captured in a permanent ledger. Finance teams gain reliable reporting for audits, compliance, and year-end reconciliation.
Automated Tax Compliance: The platform automatically collects and validates W-9, W-8, VAT, GST, and 1099 forms. Year-end filings are generated automatically, eliminating one of the most time-consuming responsibilities for internal teams.
Bulk Payments: Dozens of creator payments can be processed with one invoice, allowing campaigns to scale without creating additional workload for finance or procurement.
Fee-Free Local Payouts: Creators receive payments in their local currencies without unexpected charges, removing a common source of frustration and support inquiries.
Fast Self-Serve Onboarding: Creators onboard once to the Lumanu network, enabling instant vendor readiness. Tax, compliance, and banking validations occur automatically in real time.
Global Regulatory Coverage: OFAC, AML, KYC/KYB, and full sanctions screening are embedded into Lumanu’s onboarding and payout processes, reducing risk for finance teams.
Instant Pay Option: Creators can access funds immediately while brands retain standard net terms. This significantly improves creator loyalty and campaign momentum.
One Master Vendor: Instead of onboarding hundreds of individual creators into the ERP, finance teams onboard Lumanu once. All creator payouts then route through this single vendor record.
Real-time Visibility: Both creators and internal teams track payment progress from creation to completion. Transparent timelines dramatically reduce vendor inquiries and manual support.
Spend Visibility: Budgets can be grouped and monitored by campaign, department, or client in real time, giving teams insight into cash flow and forecasting.
Vendor Experience: A creator-first experience provides status updates, transparent timelines, fee-free payouts, and fewer administrative burdens. This increases satisfaction and long-term retention.
Vendor Verification: Automated banking checks, identity validation, and tax confirmations eliminate common reasons for payment delays or failed transfers.

With the increased visibility and more streamlined work processes that Lumanu provides, we never have to question whether or not a payment has actually been issued. We have the receipts to back it up every step of the way, I can prove that it was approved. And now it’s paid out.
Rachel Bimonte, Influencer Marketing Manager
How Lumanu’s Capabilities Work Together
These features operate as a single flow rather than disconnected tools. Creators self-onboard once, internal teams approve payouts through a configurable dashboard, and Lumanu’s infrastructure handles compliance, file generation, validations, and international transfers. Because creators receive transparent status updates, support tickets drop. Because finance controls the approval framework, risk decreases. And because marketing no longer handles repetitive vendor tasks, campaigns run faster and with fewer bottlenecks. The system ultimately turns the operational side of influencer marketing into a strength rather than a liability.

Lumanu has been a game changer for us. We are a small team running 50 to 80 partnerships a month. Lumanu saves us and our Finance team hours and hours of valuable time that can be spent elsewhere.
Danielle Ito, Influencer Marketing Manager
Getting Started With Lumanu
Teams typically begin by onboarding Lumanu as a vendor within their ERP. Marketing users then gain access to the Lumanu dashboard, where they can create or import payouts, configure approval workflows, integrate via API or Zapier, and invite creators to the network. From there, the onboarding, validation, and payment processes run automatically. Most teams realize measurable time savings within the first 30 days.
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