SEO

Before overhauling your CRO for AI, focus on fundamentals. Clear messaging, strong UX, and technical hygiene still do the heavy lifting.

Google has published a new help document titled About the Universal Commerce Protocol (UCP) and UCP-powered checkout feature on Google. This was published in the Google Merchant Center help documentation section.

Google updated its image SEO best practices and Google Discover documentation to clarify how Google picks a preferred image thumbnail for Google Search and Google Discover. Google wrote it “uses both schema.org markup and the og:image meta tag as sources when determining image thumbnails in Google Search and Discover."

Google has updated or is updating a number of Google Ads and Google Merchant Center policies. This goes across alcohol, prescription drugs, gambling and games and government documents and services policies.

Critical vulnerability in WordPress User Registration & Membership plugin enables unauthenticated attackers to obtain administrator role.
The post WordPress User Registration & Membership Plugin Vulnerability appeared first on Search Engine Journal.

VRC Non-Skip ads are now globally available in Google Ads, giving advertisers AI-optimized, non-skippable reach on YouTube CTV screens.

The landscape of global B2B commerce is undergoing a profound migration. Orders are no longer confined to office desktops; instead, they are increasingly being finalized on smartphone screens. As trade shifts from fixed workstations to mobile spaces, “fingertip transactions” are becoming the new global standard. Leading this transformation is Ecer.com, which is leveraging technical innovation […]

New Nuclei Suite delivers archiving, AI-driven communications intelligence and optional lexicon-free supervision in a single platform with cost-effective licensing Proofpoint, Inc., a leading cybersecurity and compliance company, announced the global availability of Nuclei Discovery & Archive Suite, a new digital communications governance and archiving (DCGA) solution purpose-built for modern small- to medium-sized (SMB) organizations. Designed […]

Truecaller today announced a series of exclusive regional reseller partnerships across Africa, MENA, Southeast Asia and India, marking a significant step in accelerating its global direct advertising sales strategy. The initiative strengthens Truecaller’s ability to build direct brand relationships across high-growth markets and supports the company’s long-term ambition to scale a more diversified and resilient […]