SEO

Accelerated growth in APAC as NetDocuments drives legal AI adoption with its intelligent DMS

NetDocuments, the #1 trusted intelligent document management system (DMS) for legal professionals, has announced it has achieved 72% YoY growth in the Asia-Pacific (APAC) region. Large and midsize law firms in the region are embracing NetDocuments award-winning AI and workflow automation capabilities to take productivity to new heights. NetDocuments now serves more than 20,000 legal […]

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Unanimous Decision: UFC and IBM Introduce New AI-Driven In-Fight Insights

The new live insight platform, built with IBM watsonx, will deliver real-time milestones, streaks and records directly to UFC broadcasts and data systems IBM and UFC, the world’s premier mixed martial arts organization, announced the next phase of their technological evolution with the launch of In-Fight Insights, an AI-driven live alert platform that monitors and reports […]

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Elastic Named a Leader in 2025 IDC MarketScape for Worldwide Observability Platforms

Elastic, the Search AI Company, has been named a Leader in the IDC MarketScape: Worldwide Observability Platforms 2025 Vendor Assessment (doc #US53004325, November 2025). According to the IDC MarketScape report, “Elastic’s overarching strength is an open standards–first architecture that reduces tooling white space by natively ingesting OpenTelemetry data, correlating across signals, and exposing pipeline and […]

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Marketing Is Hard Work… Even in an Era of AI, Outsourcing, and Cheap Platforms

I’ve long been a proponent of AI adoption, outsourcing, and the use of efficient platforms—when they are applied appropriately and strategically. These tools can accelerate production, streamline workflows, and reduce costs. They can automate the repetitive, illuminate insights hidden in data, and expand the capacity of a small team. But none of them eliminate the…

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Why Paid Reviews Are Not Worth Betting Your Business On… And How To Get Genuine Reviews

Customer reviews now play a central role in determining search visibility, local rankings, and customer trust. Search engines rely on the quality, volume, and authenticity of reviews as indicators of a business’s credibility and relevance. Because of this, many business owners are tempted to hire services that promise fast review growth or artificially elevated scores…

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Email Marketing vs. Social Media Marketing: Understanding the Real Differences in Value, Reach, and Long-Term ROI

Marketers rarely put email and social media side by side in a meaningful way. One is often viewed as a traditional workhorse and the other as a dynamic, fast-moving arena where brands hustle for visibility. Yet when you examine how audiences are acquired, how each channel performs financially, how reach has evolved, and what it…

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MarTech Data Drives Better Experiences But Transparency Must Lead the Way

MarTech customer-tracking data sits at the center of modern marketing strategy, powering everything from attribution modeling to AI-driven personalization. As artificial intelligence becomes a foundational layer in marketing operations, the volume and quality of the data it consumes become just as critical as the sophistication of the models themselves. AI thrives on signals: behavioral patterns…

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