SEO

We often start our businesses with a clear vision and a roadmap that feels both ambitious and achievable. We invest in top-tier tools and technologies, trusting they’ll chart our path to success. Yet, today’s marketing technology scene isn’t just crowded—it’s overwhelming. It’s an assortment of platforms that promise solutions but often deliver new layers of …

Google told us the June 2025 core update completed early on Thursday, July 17th, but now, four days later, we are still seeing incredibly heated volatility, even through today. The tools and community are still experiencing significant ranking movement and instability, even today.

RT @MikeMartinGB: Is success inevitable if you never quit? — Mike Martin (@MikeMartinGB) Jul 20, 2025 from Twitter https://twitter.com/MikeMartinGB July 20, 2025 at 01:05PM

Buying links is risky and unnecessary now that other factors play a greater role in ranking.
The post Why It’s Okay To Not Buy Or Obsess Over Links Anymore appeared first on Search Engine Journal.

Businesses are under pressure to deliver seamless, secure, and personalized customer experiences across every device and touchpoint. As consumer expectations rise, so do the complexities of managing identity, consent, and data in a compliant and scalable manner. Akamai Identity Cloud Akamai’s Identity Cloud steps into this critical intersection, offering a powerful Customer Identity and Access …

For years, many business owners have encouraged customers to check in at their physical locations, tag themselves on social media, share photos, or use branded hashtags as a form of digital word-of-mouth (WOM). These tactics are still valid in many cases, but what most businesses fail to realize is that location-based data in social media …

3local Newcastle Auto Electrician Franchise Model without a GBP https://t.co/KUowrtsVfE — Mike Martin (@MikeMartinGB) Jul 19, 2025 from Twitter https://twitter.com/MikeMartinGB July 19, 2025 at 07:55PM

If you’re monetizing your blog or publication through ads, you’ve likely run into a familiar dilemma: some of your most loyal readers are the ones most annoyed by intrusive advertising. That was the challenge I faced on Martech Zone. I didn’t want to alienate regular readers, but I still needed a way to support the …

Turn on the news, scroll through your feed, or attend any industry panel lately, and you’ll hear it: Artificial Intelligence is coming for your job. The headlines are stark. The predictions feel ominous. Some of the most intelligent people in the world are forecasting a future where human work is obsolete, replaced by machines, automation, …