SEO

As Search Traffic Collapses, Brandlight Launches to Help Brands Tap AI for Product Discovery

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Company raises $5.75M to lead the shift toward AI Engine Optimization Brandlight, the first-of-its-kind AI Insights and Influence System, has emerged from stealth with $5.75 million in funding to help brands measure and shape their visibility in AI-generated search results. Cardumen Capital and G20 Ventures led the round, with additional investors and advisors including industry […]

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Gary Keller, author of The ONE Thing, says that every business’s “one thing” should be to bring in leads, no matter what your industry or sector and regardless of your individual skills.

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Gary Keller, author of The ONE Thing, says that every business’s “one thing” should be to bring in leads, no matter what your industry or sector and regardless of your individual skills. — Mike Martin (@MikeMartinGB) Apr 17, 2025 from Twitter https://twitter.com/MikeMartinGB April 17, 2025 at 07:17AM

Gary Keller, author of The ONE Thing, says that every business’s “one thing” should be to bring in leads, no matter what your industry or sector and regardless of your individual skills. Read More »

There is only one boss – the customer. And he can fire everybody in the company, from the chairman on down, simply by spending his money elsewhere.

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There is only one boss – the customer. And he can fire everybody in the company, from the chairman on down, simply by spending his money elsewhere. — Mike Martin (@MikeMartinGB) Apr 17, 2025 from Twitter https://twitter.com/MikeMartinGB April 17, 2025 at 07:07AM

There is only one boss – the customer. And he can fire everybody in the company, from the chairman on down, simply by spending his money elsewhere. Read More »

PublishPress: How To Enable and Display Multiple Authors on Posts in WordPress

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WordPress doesn’t make it easy to showcase contributors, especially when more than one person writes posts, or when guest experts join your site. Without the right tools, your site may feel impersonal, your contributors under-credited, and your content underperforming. PublishPress Authors PublishPress Authors is the missing link for editorial teams that need flexibility and flair …

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How to Write a B2B Case Study That Builds Trust and Drives Action

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In B2B marketing, case studies are among the most powerful tools for building credibility, establishing expertise, and influencing buying decisions. Yet, many companies sabotage their efforts by stretching the truth, cherry-picking exceptional results, or focusing too much on themselves. The result? A piece that reads more like an infomercial than a business proof point. A …

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