SEO

Beta launch introduces deterministic CTV measurement to global markets, connecting premium streaming exposure to qualified visits, leads, and sales Teads, the omnichannel outcomes platform for the open internet, announced the beta launch of CTV Performance, an innovative performance solution that tracks exposure to action, bringing accountability to connected TV campaigns for the first time outside of […]

New open standard bridges discovery, context, and transaction — making AI commerce personal. Cordial, the leader in messaging for enterprise marketing teams, announced that it has joined the Shopper Context Protocol (SCP) — an open, discoverable standard that lets brands and AI systems preserve shopper context and intent across agentic ecosystems. The release coincides with Cordial’s […]

Company launches multi-channel promotional campaign to drive market adoption U.S. losartan market totals $256M annually with 71M prescriptions, creating a significant opportunity for Arbli™ as the first FDA-approved ready-to-use oral suspension SCIENTURE HOLDINGS, a holding company for existing and planned pharmaceutical operating companies focused on providing enhanced value to patients, physicians and caregivers through the development, commercialization, […]

Breakthrough tech allows one-click campaign creation of AI/ML-powered Sponsored Product onsite ad formats across all billing types and ad placements – removing ad-buying friction for leading Retail Media Networks Particular Audience, an AI-powered retail media platform, today announced the release of its Automated Ad Set Builder, a market-first feature that eliminates every manual step in […]

As AI assistants shape how information is retrieved, hybrid search becomes the key to ensuring your content remains part of the conversation.
The post Measuring When AI Assistants And Search Engines Disagree appeared first on Search Engine Journal.

New CRM integration eliminates data silos and keeps advisors’ CRM and marketing aligned—driving faster follow-up, cleaner compliance and smarter growth Snappy Kraken, the martech innovator dedicated to powering smarter, more efficient financial advisor marketing initiatives, announced its new CRM integrations, the first real-time, bidirectional integration of its kind in the advisor marketing space. This innovation […]

Google held the Search Central Live event in Dubai just a couple of days ago. It seems like the vast majority of what was presented at the event was presented at prior events. But I wanted to share that Google again said that links or site moves or technical SEO won’t fix your rankings if you have overall quality issues with your site.

Google Business Profile performance reports seem to be missing a chunk of call data from last week. The call data is missing from October 14 through October 16, 2025.

Google has updated AI Mode for fantasy sports including adding in integration with FantasyPros. And OpenAI has improved the GPT-5 Instant model for signed-out users.

As the busiest advertising season of the year approaches, from Black Friday to the holidays, AdCreative.ai, an Appier Group company, announced the launch of its first mobile app, designed to make professional-quality ad creation accessible to anyone, anywhere. With just a smartphone, users can snap a photo of their product and instantly transform it into polished […]