SEO

OpenAI seems to be jazzing up its ChatGPT responses by showing more visual responses, like Google’s knowledge panels and top stories. This goes across people, places, products, and ideas, OpenAI said.

Bing Search has rolled out what it calls multi-turn search in Bing globally. This is something we saw Microsoft Bing test back in June, when we saw a floating Copilot follow up search box at the footer of the Bing search results page show up as you scroll. It is now globally live for all to use.

Gary Illyes, along with Martin Splitt, of Google posted a podcast explaining the top crawling challenges Google noticed amongst its 2025 year of crawling. The top challenges Google had with crawling included faceted navigation, action parameters, irrelevant parameters, calendar parameters and other “weird" parameters.

Google’s John Mueller said that when it comes to AI Search and the changes that come with that, Google’s core search algorithms, spam detection methods, spam policies, and other search systems do not fundamentally change.

SEO roadmaps age poorly. Search evolves faster than planning cycles, technical debt accumulates quietly, and AI shortens the distance between approval and obsolescence.
The post Why SEO Roadmaps Break In January (And How To Build Ones That Survive The Year) appeared first on Search Engine Journal.

WordPress published AI guidelines with five principles designed to encourage responsible use of AI.
The post WordPress Publishes AI Guidelines To Combat AI Slop appeared first on Search Engine Journal.