SEO

Google Ads For Performance‬‭ Max Gains New Controls & Reporting

Google announced a number of new Google Ads Performance Max controls and reporting features. They include new controls such as campaign-level negative keyword lists, more search theme limits, more demographic targeting, and new reporting for customer’¬’­ acquisition, goal diagnostics, final URL assets, and creative recommendations.

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Search News Buzz Video Recap: Google Clicks To Sites Stable, Volatility Cooled & Heated, AI Mode Ads, GPT-5 & Sullivan Drops Liaison

This week, we covered the ongoing Google search volatility, which cooled for a bit and then got heated again. Google’s Liz Reid said that website clicks from Google are relatively stable since launching AI Overviews, but no one believes them. Google did not…

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RiverSilica Technologies India Unveils PIXFIX™ Torq – World’s First Hybrid Next-Generation Hyper-Dense Video Processing Appliance

RiverSilica Technologies India, a leading innovator in video processing, transmission, and workflow solutions, has announced the launch of its latest breakthrough – PIXFIX™ Torq, a next-generation hyper-dense video encoding and transcoding appliance. Designed to address the demands of CDN, data centre, cable aggregation, surveillance, and broadcast environments, PIXFIX™ Torq delivers exceptional scalability and performance in […]

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Sprout Social Expands Salesforce Collaboration to Revolutionize Social Customer Care

New Digital Engagement integration brings Instagram, LinkedIn, X, Facebook Messenger, and WhatsApp* into Salesforce to scale faster, smarter customer experiences on social. This integration helps brands streamline social customer care, unify social and CRM data for a 360-degree view of their customers, and deliver consistent, high-quality experiences across all channels. Sprout Social, an industry-leading provider […]

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