SEO

New report identifies 15,000+ tools in today’s marketing ecosystem and highlights the rise of “agentic content systems” built to scale personalization Optimizely, the leading digital experience platform, released new research revealing that modern marketing stacks have reached an unprecedented level of complexity, with more than 15,000 tools now available in the martech landscape. The company’s […]

Uberall, the global leader in location marketing technology, unveiled the industry’s first Generative Engine Optimization (GEO) Studio, giving multi-location brands a way to stay visible — and recommended — in AI search. Built in partnership with San Francisco-based AthenaHQ, the GEO Studio responds to the biggest visibility crisis brands have faced in a decade: AI […]

Is Google Web Guide the future of search? Dr. Pete analyzes Google’s new hybrid search interface, breaking down the 10 types of “query fan-out" that drive results and explains why search marketers need to prepare for a more conversational search style.

RagMetrics Unveils Groundbreaking Live AI Evaluation Tool to Restore AI Trust For years, generative AI (GenAI) has promised a revolution, but a lack of reliable validation has kept a significant portion of enterprises—over 45%—trapped in endless pilot programs. RagMetrics is ending that “pilot purgatory” with the launch of its Live AI Evaluation Tool, a platform […]

Strata, a new strategic communications agency for deep tech B2B companies, has officially launched, bringing decades of technology and communications experience from its three co-founders. The agency helps technical brands build visibility and credibility across media, technical communities, social platforms, and AI-driven discovery. Strata applies an earned ecosystem approach shaped by how technical audiences engage, […]

A unified creator commerce engine, record creator earnings and new global client wins position Later as a leader in end-to-end influencer marketing and commerce Later–the world’s most intelligent influencer marketing company, announced new growth milestones and expanded client momentum one year after acquiring and fully integrating Mavely, the leading Everyday Influencer Platform®. The combined platform […]

Combining engineering expertise and cloud innovation to accelerate AI adoption Persistent Systems, a global Digital Engineering and Enterprise Modernization leader and DigitalOcean, the comprehensive agentic cloud, announced a strategic partnership to make Artificial Intelligence (AI) more accessible, scalable and secure for enterprises and developers worldwide. The collaboration will accelerate AI adoption by providing cost-effective infrastructure designed […]

Vonage’s AI-powered voice solution for virtual and human agents brings next-gen intelligence to customer engagement to elevate the customer experience Vonage, a part of Ericsson announced a new integration between Vonage Contact Center and Salesforce’s Agentforce 360, giving enterprises a single AI-powered platform to elevate the customer experience. Vonage for Salesforce Voice is now integrated with Agentforce Voice, […]

Cavero Harnal joins Mundial Media to leverage her expertise in multicultural digital advertising, political strategy, and nonprofit leadership, guiding the company’s growth ahead of the 2026 midterms and 2028 general election. Mundial Media, the industry’s leading AI-powered advertising platform for growth audiences, announced the appointment of national political strategist Junelle Cavero Harnal as Head of […]