Buy now, pay later lender Klarna files for U.S. IPO
Klarna filed its paperwork with the SEC on Friday to go public on the New York Stock Exchange under ticker symbol KLAR.
Buy now, pay later lender Klarna files for U.S. IPO Read More »
SEO
Google Analytics adds percentages in reports, issue notifications
Google Analytics’ is enhancing data transparency by adding percentage values to reports and introducing alerts for tracking issues.
Google Analytics adds percentages in reports, issue notifications Read More »
Google unveils asset testing for Performance Max retail campaigns
Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional creative assets.
Google unveils asset testing for Performance Max retail campaigns Read More »
Google March 2025 core update rolling out now
This is the first core update of 2025 and the first core update since December. It will take up to two weeks to roll out.
Google March 2025 core update rolling out now Read More »
YouTube gives brands and creators new linking tools
YouTube introduces creator-initiated requests and API automation to simplify sponsored content management.
YouTube gives brands and creators new linking tools Read More »
How to make engaging long-form YouTube videos
Not everything fits in 60 seconds. Learn how to make compelling long-form videos and video podcasts that drive engagement and visibility.
How to make engaging long-form YouTube videos Read More »
Google to replace Google Assistant with Gemini
This change will roll out to most devices except Android 9 or earlier (and some other devices).
Google to replace Google Assistant with Gemini Read More »
Navigating Google’s site reputation abuse policy: What publishers need to know
Google Search Liaison Danny Sullivan addresses concerns around freelance writers, writing teams, manual actions, and more.
Navigating Google’s site reputation abuse policy: What publishers need to know Read More »
Google’s Demand Gen upgrade: Key changes and success strategies
From smarter prospecting and remarketing to new ad formats, here’s what you need to know about Google’s evolving Demand Gen campaigns.
Google’s Demand Gen upgrade: Key changes and success strategies Read More »
Google shares AI and human evaluating process for policy violations
Google’s ad review clarification reveals its dual approach of AI and human evaluation for detecting policy violations, empowering advertisers with some transparency.
Google shares AI and human evaluating process for policy violations Read More »