SEO

The inaugural ADWEEK Tech Stack Awards recognize companies that are leading the evolution of marketing technology. Sprinklr, the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), is the winner of the ADWEEK Tech Stack Award in the Social Media Marketing Platform category. The honor recognizes organizations setting new standards across the marketing technology ecosystem […]

Black Friday interactions grow by 15% year-on-year, marking a new milestone for Infobip’s global communications platform Infobip, the leading global cloud communications platform for customer engagement, identified a remarkable upswing in its Black Friday messaging traffic, with use of Rich Communication Services (RCS) surging 277% on Black Friday 2025 compared to the previous year. Email […]

Online spam has become so routine that most people barely register its sheer volume anymore. It’s the background radiation of the digital world, humming along in email inboxes, text messages, DMs, robocalls, and every communication surface we touch. Yet when you measure the actual cost—the ecological footprint, the wasted infrastructure, the productivity drag, and the…

Microsoft is testing moving the ad labels in the Bing Search results from the left side of the ad to the right side of the ad. I am not sure which makes it harder to see the label or not but I assume Microsoft is testing this to see which will get more clicks.

Google updated its core update documentation to say it does smaller core updates and does not announce those updates. This is not new; Google told us this back in 2019. What is new is that Google added it to its search developer documentation.

14 months ago, Google updated its documentation around its shopping related structured data warning not to generate your structured data dynamically through JavaScript. Yesterday, at the Search Central Live event in Zurich, a Google engineer explained why – it’s because the shopping bot crawls a lot and fast.

Google is testing incorporating Ads Advisor into the contact us page for Google Ads support. Google was doing this for policy disapproval support requests as well.

Google has told us that core updates impact visibility within Google Discover, but that may have changed at some point. Andy Almeida from the Google Trust and Safety spoke about Google Discover and one of his slides wrote, “Minimal alignment to Search ranking…"

Establish trust early in the buying journey to secure placement on shortlists. Uncover a trust framework for credibility across technical, peer, and continuous value layers.
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