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Dialpad, the AI-first communications and agentic platform defining the next era of business conversations and actions, announced the appointment of its interim finance leader, Brett Reed, as Chief Financial Officer. The move formalizes Dialpad’s finance leadership as the company scales to meet growing demand from the world’s largest enterprise organizations. Marketing Technology News: MarTech Interview With Fredrik […]

OpenAI continues to drive forward on the ads front. This weekend AdWeek reported that OpenAI is currently testing an Ads Manager for ChatGPT advertisers. As AdWeek explained, “The Ads Manager is a dashboard that lets marketers run, monitor…

Data from 4M AI citations shows syndicated press releases barely register in AI answers. Editorial content and owned newsrooms fare better.
The post AI Search Barely Cites Syndicated News Or Press Releases appeared first on Search Engine Journal.

OpenAI is laying the groundwork for advertising inside ChatGPT, but early tests suggest it must prove performance and ROI to compete with Google.

“Sponsored Shops” in Google Shopping could shift competition from individual products to full store visibility within Google Shopping results.

Aurora Mobile Limited, a leading provider of customer engagement and marketing technology services, announced the official establishment of its Japanese subsidiary, Aurora Mobile Japan K.K. This strategic expansion brings the Company’s flagship platform, EngageLab, directly to the Japanese market. By establishing a local presence, Aurora Mobile Japan K.K. is poised to empower enterprises with a Full-Journey AI […]

Hana Kobzova has spotted a new segmentation option within the Performance Max (PMax) Channel Reporting that allows advertisers to view data from ads with video as well as without video…

Google is now rolling out Ad Editor version 2.12, featuring helpful changes from the web interface into the software. This update should be a welcomed one, with a handful of changes that should allow for more meaningful work in Ads Editor…

Some affiliates claim incremental sales but only intercept checkout customers. Learn how to spot partners that drive real revenue.

The new feed system will analyze what users read, like, and discuss to connect related topics and push insightful posts to wider audiences.