SEO

Brand Metrics’ SDK-free interactive measurement solution signals a new era of interactive CTV advertising Brand Metrics, a global leader in brand lift measurement technology, has declared a new era in interactivity and measurement in CTV as it raises the curtain on fully operational, SDK-less interactive formats and pause-ad capabilities. Already in use with Tier 1 […]

Google added a new button to the Google Ads Change history report that lets advertisers quickly jump to different campaigns and ad groups in this report. It should be a big time saver for some advertisers.

Google Search Console’s link report seems to be either missing data or is now showing fewer links. I suspect it is a bug but I also don’t think Google spends too much time monitoring this report within Search Console.

Google has been showing social media posts in Google Discover, including posts from X for a while now, and Google may even show more posts from those you follow. But is Google showing too many social media posts from X in your Google Discover feed?

Google is working on fixing an issue where some searchers are seeing squished images within the Google Search knowledge panels. I personally cannot replicate this but it seems to be happening for a number of searchers.

It is January 2026, and it is now time for the monthly Google Webmaster report, where I recap the most important Google organic stories of the past month. Obviously, the Google December 2025 core update was the big one, it ran for 18 days and it really had a large impact on many sites.

Increasing pageviews has long been treated as a default objective in digital marketing. Dashboards highlight it, executives ask about it, and teams celebrate it. Yet pageviews, on their own, are not inherently valuable. They are a byproduct of interaction, not a guarantee of progress. In many cases, encouraging someone to click to another page is…

Forget diet scams and dating ads. One of the most dishonest forms of marketing today is personal branding—especially when practiced by people who publicly preach transparency while quietly curating a carefully manufactured illusion. Social media was once positioned as a way to humanize expertise. Over time, it has drifted in the opposite direction. Today’s personal…