SEO

Restaurant, Luxury Auto, and Finance brands see consumer engagement lifts with NFL media investments, as streaming-exclusive NFL games deliver 66% stronger ad effectiveness than the TV average EDO has released the third annual NFL TV Outcomes Report, analyzing every national TV ad that aired across the 2024–25 NFL season to reveal what creative strategies, categories, and media […]

Gray Media announced a new, cutting-edge video streaming deal for a full end-to-end solution on Google Cloud, powered by Quickplay, that will redefine the streaming experience for viewers.   This partnership combines the power of Google Cloud’s AI infrastructure with Quickplay’s flexible, cloud-native platform to deliver deeply personalized viewing experiences.   By harnessing real-time data and advanced […]

Mobiquity Technologies, a leading provider of next-generation data intelligence and advertising technology solutions, announced that two additional clients will adopt its newly launched CMOne platform, further accelerating market adoption of the industry’s first fully agentic AI marketing operating system. These new client activations come through Mobiquity’s recently expanded partnership with NewsOut, the AI-powered video press release and […]

Procedureflow, a leading knowledge management software, announced a strategic partnership with Laivly, a leader in artificial intelligence solutions for contact centers. This collaboration will combine Procedureflow’s visual guidance with Laivly’s AI capabilities to help contact center teams deliver faster, more accurate, and consistent customer support and customer experiences. Procedureflow’s platform guides agents through complex processes, reducing […]

Industry-first integration enables audience decisioning on the sell-side using Acxiom’s full suite of data services Magnite, the largest independent sell-side advertising company, announced an integration with Acxiom, the connected data and technology foundation for the world’s leading brands, that establishes Magnite as Acxiom’s first programmatic partner for sell side data activation. Advertisers can activate their […]

Should small brands prioritize TikTok or Google? This week’s Ask An SEO reframes the question and focuses on what actually moves the needle.
The post Ask An SEO: Should Small Brands Go All In On TikTok For Audience Growth? appeared first on Search Engine Journal.

Google adds agentic bookings and personalization to AI Mode and expands access to 180+ countries in English.
The post Google AI Mode Adds Agentic Booking, Expands To More Countries appeared first on Search Engine Journal.

A month ago, Google announced the Google Trends API and allowed folks to apply to gain access to the API as an alpha release. Google then told us that SEOs should not expect to be part of the first group of applicants accepted. Well, now Google is saying they will begin going through those applications and onboard the “very small" number of those they approve "around mid-September."