SEO

LLMs are great – until they start guessing. Plug your PPC data directly into generative AI for grounded, strategic campaign support.

Learn how mindset, emotion, and behavior shape platform choice and how to build content strategies that meet them there.

Google Analytics is rolling out enhanced data completeness, Updated data presentation, and proactive issue detection.

Judge rules Google maintained an illegal ad tech monopoly through anticompetitive practices that ‘substantially harmed’ users and publishers.

Google’s Elizabeth Reid says AI Overviews drive ‘higher-quality clicks’ as many publishers watch organic traffic decline.

ROAS doesn’t equal profit. Learn the metrics that actually tell you if your ads are working – and how to implement them in your strategy.

New features allow advertisers to access enhanced targeting controls and measurement capabilities after a simple library upgrade.

Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.

Explore the best affiliate networks for ecommerce, SaaS, lead gen, and enterprise brands, with detailed pros, cons, and real-world insights.

“Tell stories to sell outcomes, not features.” – Grant Cardone @GrantCardone — Mike Martin (@MikeMartinGB) Apr 20, 2025 from Twitter https://twitter.com/MikeMartinGB April 20, 2025 at 02:05PM