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A new platform by TubeAnalytics helps creators move beyond raw metrics with clear, actionable insights on what to do next to grow their YouTube channel. TubeAnalytics, a new analytics platform built for solo creators and small teams, announced its official launch. The platform is designed to answer a practical question most tools overlook: what should […]

Over the past 20 years, I’ve probably gone no longer than a 48-hour period where I didn’t connect to the Internet to check email or surf the web, at least briefly. You could call that impressive. Or sad. (Probably both.) It is amazing, when you stop to think about it, how ubiquitous connectivity has become. […]
The post On a thought exercise assignment and off the grid until July 10 appeared first on chiefmartec.

If there’s been one perennial demand in martech, it’s integration. In survey, after survey, after survey, ad nauseum, marketers consistently ranked martech integration as a top 3 challenge. Often their top issue. Maybe just below procuring more budget. (For some reason, there’s never enough budget.) From the The State of the Marketing Operations Professional Trends […]
The post MCP is making integration universally abundant, which ironically makes ecosystems even more strategic appeared first on chiefmartec.

That’s great, it starts with a deep fakeData lakes, and bot campaignsAnd Elon Musk is not afraid… The rules of marketing are changing, again First, consider the pillars of digital marketing for the past 20 years. There’s email. In 2023, an estimated 347 billion emails were sent every day. However, depending on whose estimate you […]
The post It’s the end of martech as we know it (and I feel fine) appeared first on chiefmartec.

If you’re like me, you’re drowning in AI noise. You have access to endless chat interfaces that can summarize a meeting or draft an email, but the actual heavy lifting still falls to you. After the AI gives you advice, you are still the one logging into the CRM to update records, opening Excel to…

Google Analytics launched Scenario Planner and Projections to help advertisers forecast performance, optimize budgets, and plan cross-channel media spend more strategically.
The post Google Analytics Launches Scenario Planner and Projections appeared first on Search Engine Journal.

Rebranding. The very word can send shivers down the spine of any business owner with a digital presence. Visions of massive traffic drops, tanking search engine rankings, and a complete erosion of brand recognition dance through their heads. And honestly? Those fears aren’t entirely unfounded. While it’s technically possible to rebrand without devastating your traffic…

ElevenLabs integration with IBM watsonx Orchestrate will help clients to deliver natural, multilingual conversational experiences at scale ElevenLabs and IBM announced they are collaborating to bring ElevenLabs Text to Speech (TTS) and Speech to Text (STT) to IBM watsonx Orchestrate, an agentic AI orchestration platform, providing clients with tools to deliver richer, more natural voice […]

Combines Premier Behavioral AI Platform with one of the World’s Largest Real-World Platforms to Drive Decisions for the Physical Economy Acquisition Brings ZeroToOne’s Technology to Scale across GroundTruth’s Extensive Customer Base, Driving Greater Marketing Reach, Efficiency and ROI ZeroToOne.AI, a leader in predictive behavioral intelligence, announced that it has acquired GroundTruth, a scaled real-world platform that […]

A single platform to orchestrate pipelines and keep analytical and AI workloads running on fresh data across hybrid and cloud environments CData Software, the data layer for AI, announced major enhancements to CData Sync designed to meet the data pipeline demands of modern enterprises. The updates deliver coordinated pipeline orchestration, expanded change data capture (CDC) […]