SEO

Build a 4-Mile Ring of Authority Target every search within 4 miles by creating a cluster of high-quality, service-based local landing pages and interlinking them. https://t.co/lT11QrtpxD

Build a 4-Mile Ring of Authority Target every search within 4 miles by creating a cluster of high-quality, service-based local landing pages and interlinking them. https://t.co/lT11QrtpxD — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Build a 4-Mile Ring of Authority Target every search within 4 miles by creating a cluster of high-quality, service-based local landing pages and interlinking them. https://t.co/lT11QrtpxD Read More »

Optimise for Voice Search People use natural language in voice search. Create FAQ content that answers “who,” “what,” “where,” and “how much” style questions.

Optimise for Voice Search People use natural language in voice search. Create FAQ content that answers “who,” “what,” “where,” and “how much” style questions. — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Optimise for Voice Search People use natural language in voice search. Create FAQ content that answers “who,” “what,” “where,” and “how much” style questions. Read More »

Encourage and Respond to Reviews Reviews = trust + SEO juice. Ask consistently, include keywords when responding, and always reply professionally — even to bad ones.

Encourage and Respond to Reviews Reviews = trust + SEO juice. Ask consistently, include keywords when responding, and always reply professionally — even to bad ones. — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Encourage and Respond to Reviews Reviews = trust + SEO juice. Ask consistently, include keywords when responding, and always reply professionally — even to bad ones. Read More »

Geo-Tag Images with Metadata Add geo-data to images and upload them to your website and GBP. Helps with map pack rankings and visual search.

Geo-Tag Images with Metadata Add geo-data to images and upload them to your website and GBP. Helps with map pack rankings and visual search. — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Geo-Tag Images with Metadata Add geo-data to images and upload them to your website and GBP. Helps with map pack rankings and visual search. Read More »

Embed Local Schema Markup Add structured data (like LocalBusiness, Review, and Service) to your website to improve visibility and eligibility for rich results.

Embed Local Schema Markup Add structured data (like LocalBusiness, Review, and Service) to your website to improve visibility and eligibility for rich results. — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Embed Local Schema Markup Add structured data (like LocalBusiness, Review, and Service) to your website to improve visibility and eligibility for rich results. Read More »

Earn Local Backlinks (Not Just Any Backlinks) Links from businesses in the same city or industry hold massive power. Partner with local blogs, directories, schools, or sports clubs.

Earn Local Backlinks (Not Just Any Backlinks) Links from businesses in the same city or industry hold massive power. Partner with local blogs, directories, schools, or sports clubs. — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Earn Local Backlinks (Not Just Any Backlinks) Links from businesses in the same city or industry hold massive power. Partner with local blogs, directories, schools, or sports clubs. Read More »

Use Location Pages the Right Way One page per service per location — no keyword stuffing. Include maps, reviews, local content, and unique value for each page.

Use Location Pages the Right Way One page per service per location — no keyword stuffing. Include maps, reviews, local content, and unique value for each page. — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Use Location Pages the Right Way One page per service per location — no keyword stuffing. Include maps, reviews, local content, and unique value for each page. Read More »

Leverage Google Business Profile (GBP) Posts Weekly Google rewards activity. Post updates, offers, and events weekly with relevant keywords and CTAs.

Leverage Google Business Profile (GBP) Posts Weekly Google rewards activity. Post updates, offers, and events weekly with relevant keywords and CTAs. — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Leverage Google Business Profile (GBP) Posts Weekly Google rewards activity. Post updates, offers, and events weekly with relevant keywords and CTAs. Read More »

Optimise for Hyperlocal Search Focus on neighbourhood-level SEO, not just the city. Mention nearby landmarks, suburbs, and local phrases people actually search for.

Optimise for Hyperlocal Search Focus on neighbourhood-level SEO, not just the city. Mention nearby landmarks, suburbs, and local phrases people actually search for. — Mike Martin (@MikeMartinGB) Apr 1, 2025 from Twitter https://twitter.com/MikeMartinGB April 01, 2025 at 12:27PM

Optimise for Hyperlocal Search Focus on neighbourhood-level SEO, not just the city. Mention nearby landmarks, suburbs, and local phrases people actually search for. Read More »

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