Author name: Mike SEO

The New Rules of Marketing Measurement in 2026: Why Unified Models Are Replacing Attribution

For more than a decade, marketers have been promised that better dashboards and attribution models would finally reveal what drives growth. That promise has not held up. Signal loss has accelerated, the ecosystem has become more complex, and insights often contradict one another. As we move into 2026, marketing leaders are confronting a central question: […]

The New Rules of Marketing Measurement in 2026: Why Unified Models Are Replacing Attribution Read More »

Netrush Selects IQRush as Strategic Partner to Power AI-Driven Discovery Across the Customer Journey

IQRush, a Generative Search Optimization (GEO) and Answer Engine Optimization (AEO) measurement platform, and Netrush, a leading ecommerce growth agency, announced a strategic partnership that brings IQRush’s platform capabilities directly into Netrush’s ecommerce & customer engagement programs. The partnership reflects a shift as AI answer engines and AI-powered shopping assistants influence how brands are evaluated […]

Netrush Selects IQRush as Strategic Partner to Power AI-Driven Discovery Across the Customer Journey Read More »

Kyndryl Unveils New Approach to Driving SAP Modernization Powered by Agentic AI

Kyndryl’s collaboration with Nova Intelligence underpins new Clean Field approach that supports customers on a more efficient and effective SAP transformation journey Kyndryl, a leading provider of mission-critical enterprise technology services, announced an agentic AI-enabled modernization approach designed to drive quicker and more cost-effective SAP transformations for customers. Kyndryl’s new Clean Field approach focuses on […]

Kyndryl Unveils New Approach to Driving SAP Modernization Powered by Agentic AI Read More »

Liveops Unveils LiveNexus to Help Enterprises Modernize CX with Confidence

AI and human orchestration backed by nearly 30 years of operational data to modernize customer experience with intelligence and rigor Liveops, a leader in flexible customer experience solutions, announced the launch of LiveNexus, a new AI and human orchestration platform and innovation engine designed to help enterprises safely modernize their customer care operations with accountability […]

Liveops Unveils LiveNexus to Help Enterprises Modernize CX with Confidence Read More »

83% of Consumers Can Spot AI Videos & 36% Say It Lowers Brand Trust, According to Animoto’s New Report

As AI adoption accelerates, a new survey finds marketers risk alienating audiences when AI-generated content outpaces what viewers actually want — authentic storytelling Video platform Animoto released its 2026 State of Video Report, which found that both consumers and marketers are navigating the evolving relationship between authentic storytelling and the rapid acceleration of AI, and that getting […]

83% of Consumers Can Spot AI Videos & 36% Say It Lowers Brand Trust, According to Animoto’s New Report Read More »

Qlik Welcomes Mark Relph of AWS to AI Council

Addition brings cloud ecosystem and enterprise AI implementation perspective to council advising Qlik on practical, responsible AI adoption Qlik®, a global leader in data integration, data quality, analytics, and artificial intelligence (AI), announced that Mark Relph, a Director at Amazon Web Services (AWS), has joined the Qlik AI Council. The Council advises Qlik on how […]

Qlik Welcomes Mark Relph of AWS to AI Council Read More »

Scroll to Top