Author name: Mike SEO

RT @MikeMartinGB: “Without storytelling, your brand becomes just another commodity.” – Marty Neumeier @MARTYneumeier — Mike Martin (@MikeMartinGB) May 13, 2025 from Twitter https://twitter.com/MikeMartinGB May 13, 2025 at 04:04PM

Here is a recap of what happened in the search forums today…

Viant Technology Inc., a leader in CTV and AI-powered programmatic advertising, announced the appointment of Brett Wilson to its board of directors, effective May 12, 2025. “I haven’t been this excited about advertising technology in a decade, and it’s a testament to the [Viant] team and a shared vision around what’s possible,” said Brett Wilson. […]

New technology combines Data Axle’s proprietary data and AI-driven identity resolution to unlock deeper insights and scalable audience activation Data Axle, a leader in data solutions that drive meaningful connections between companies and people, announced the launch of ProfileFuse™—the next-generation successor to its groundbreaking B2C Link dataset, which connects Data Axle’s proprietary business and consumer profiles. […]

Accelerating revenue team performance, the agents turn data into action using secure, scalable AI Demandbase, the leading account-based GTM platform for B2B enterprises, announces Agentbase, a collection of connected AI agents built on Amazon Web Services (AWS). Following the launch of Demandbase’s first two agents, Campaign Outcomes and Account Engagement, Demandbase and AWS are collaborating on a […]

New platform brings modern speed and intelligence to influencer marketing—without sacrificing personalization or performance. Influencer marketing is overdue for a reset. Endlss is launching Endlss Copilot, the first AI-powered influencer workflow and management platform built for growing brands. Designed to elevate teams by eliminating time-consuming admin work, Endlss frees up bandwidth to focus on higher level […]