Author name: Mike SEO

New platform connects rightsholders and AI developers through a secure, transparent exchange built for the next phase of the AI data economy Veritone, Inc., a leader in building enterprise AI and data solutions, announced the launch of Veritone Data Marketplace (VDM), a new platform designed to accelerate the industry’s shift from scraped data to ethically […]

Aurora Mobile, a leading provider of customer engagement and marketing technology services, announced that EngageLab, its AI-first customer engagement platform, has officially released EngageLab Omni Connect — a purpose-built Skill for the OpenClaw ecosystem — equipping AI Agents with out-of-the-box, global omnichannel communication capabilities. EngageLab helps businesses build stronger customer relationships with AI agents, unified customer data, and […]

Former TikTok Head of Growth Garland Hill joins as Chief Revenue Officer; Former NBCUniversal Head of Streaming Peter Blacker joins as Global Head of Premium Content MNTN , the technology platform that brings performance marketing to Connected TV, announced two key additions to its executive team. Garland Hill joins as MNTN’s first Chief Revenue Officer, […]

Perion’s extension into one of the fastest-growing advertising platforms represents a big leap in TAM expansion, as TikTok Ad Revenue is expected to exceed $50 billion by 2027 Perion Network Ltd. , an advanced technology leader solving for the complexities of digital advertising through AI-native execution infrastructure, announced the launch of its proprietary Outmax AI […]

Desktop browsers bear the brunt, with 4.4% of desktop identifications in 2025 showing tampering techniques With 12% of desktop traffic running in virtual machines, 6% loading with developer tools open, and 96% of detected desktop automation associated with abuse, most fraud is seen on desktops VPNs have become mainstream, with roughly one in five identification […]

How to Decide Between Traditional SEO and AI Search AI search is dominating the conversation right now. Every marketing leader is hearing the same thing: “What’s our AI strategy?” Your instinct might be to move fast, reallocate budget, start optimizing for generative search, and get ahead of the curve. But before you rewrite your entire roadmap, there’s a critical question worth asking: should you? Generative search is changing discovery, but traditional SEO is still driving measurable revenue for many businesses. And, shifting resources away from proven strategies without a clear framework can dilute performance rather than drive growth. Instead of […]
The post Before You Shift SEO Budget to AI, Ask These Questions [Webinar] appeared first on Search Engine Journal.

As keyword targeting continues to evolve, you may be wondering if exact-match keywords still matter. Learn how machine learning and NLP have shifted SEO from simple synonyms to complex semantic clusters. See the data behind how Google and Gemini interpret the meaning of your content.

Analysis shows that unclear objectives, uncommitted leaders, a stagnant culture are the culprits behind failing operational transformations… not technology.