Author name: Mike SEO

Google’s reversal on third-party cookie deprecation might look like breathing room for adtech. In reality, it only delays one element of a much larger structural shift, one that reflects changes in consumer trust, corporate transparency, and government oversight. This year alone, European regulators have fined Google and Meta hundreds of millions of dollars for data […]

ProMobi Technologies announced that Scalefusion, its leading unified endpoint management solution, has introduced Programmable Custom Properties (PCP).  IT teams can now automate custom property updates through script execution on Windows, macOS, and Linux devices. Custom properties are data fields IT teams use to track specific device and user fields, like which department a device belongs […]

The leading real-time customer data platform expands access to its highest-impact capabilities, enabling marketing teams to validate performance before expanding their investment Rokt mParticle, the leading hybrid customer data platform (CDP) for global enterprises, announced it is broadening access to Match Boost and Composable Audiences for all customers. Marketing teams can now activate both capabilities […]

Elite Site Optimizer (ESO), a leader in enterprise digital governance, today announced a breakthrough expansion of its platform: Specific Generative AI modules engineered to solve the “Visibility Gap” created by AI-powered search engines. By merging Global Digital Accessibility Compliance with Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), ESO is the first platform to help brands […]

Santa Monica-based marketing agency Hawke Media has achieved 2026 Premier Partner status in the Google Partners program, recognizing the company as a top Google partner among the highest-performing agencies managing Google Ads campaigns. Hawke Media’s team of experts provides full-funnel, data-driven marketing strategy and execution across paid search, paid social, media buying, email and SMS marketing, conversion […]

Open source collective reinvents web video players, with minimal adaptive bitrate player now 38kB gzipped vs. typical 200kB In an unprecedented convergence of competing open source projects, the teams behind Video.js, Plyr, Vidstack, and Media Chrome today released the beta of Video.js v10, a complete architectural rebuild of the world’s most popular open source video […]

Recognition marks the fourth consecutive time the company has been positioned as a Leader. Press Ganey Forsta, a leader in experience measurement, data analytics, and insights, announced its recognition as a Leader in the 2026 Gartner® Magic Quadrant™ for Voice of the Customer (VoC) Platforms. This marks the company’s fourth consecutive time being named a […]

Hightouch, the leader in data and AI for marketing, announced the expansion of its Australian and New Zealand (ANZ) operations with the appointment of Aidan Lynch as Country Manager. The move reflects increased investment in the region following sustained organic growth and rising demand from APJ organisations modernising their marketing and data infrastructure. Building on […]

New Five9 Fusion Partner Program brings together a growing ecosystem of product integrations and third-party technologies for the next-generation of connected and intelligent customer experiences Five9 , provider of the Intelligent CX Platform, launched the evolution of Five9 Fusion, with a new partner program that brings together an evolving CX orchestration ecosystem that spans product […]

Quantifying LLM Reliability Across Risk Scenarios for Trustworthy Enterprise AI Appier announced new research advancing the reliability of Agentic AI systems. To expand the impact of its research and development efforts, Appier’s AI research team continues to focus on frontier topics in Agentic AI and Large Language Models (LLMs), exploring forward-looking technical challenges that push […]