Author name: Mike SEO

Modern buyers spend most of their journey researching quietly. They compare solutions on search, evaluate alternatives through AI-assisted queries, and observe social conversations long before they ever fill out a form. By the time they do speak with a sales representative, it is often near the very end of the process. They arrive armed with…

On the 25th anniversary of International Fraud Awareness Week, fraud fighters sound the alarm on AI-fueled deception AI has changed the rules of deception. What once took a skilled fraudster hours or days now takes a model seconds. Just in time for International Fraud Awareness Week 2025, Nov. 16 – 22, a new cross-industry survey […]

GoFormz, a leading digital forms and workflow automation platform, announced a Data Alliance with AASHTOWare, a trusted solution designed for and used by state departments of transportation (DOTs) across the U.S. The alliance leverages AASHTOWare OpenAPI and GoFormz’s mobile-friendly, no-code platform to streamline data collection, automate workflows, and strengthen compliance for DOTs. “This Data Alliance […]

Google Ads top combinations report now has a Top Combinations option for PMax campaigns. This report should be able to quickly show you your top performing assets including logos, headlines, descriptions, images, sitelinks, and other assets.

We know Google has been using machine learning and more recently, AI, to generate search result snippets descriptions. Well, here is an example of Google getting a snippet not just wrong, but downright insulting.

Google added a carousel to the top of the image tab within some Google Search apps, I think it might be a test. The carousel lets you scroll through some ideas to get you started with your image search.

There have been several complaints over the past week about Google showing searchers its old Google Search design. Some of those search results seem to lead to a broken interface, while others just look like they are from a decade or so ago.

Google Ads may be introducing a new bidding type named Journey Aware bidding in 2026. This will be reportedly for search campaigns using Target CPA.

The shift to AI search is testing every brand’s technical foundation, and only those tackling SEO debt head-on will survive.
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