Author name: Mike SEO

AI can generate endless ad variations, but not every edit is ethical or policy-safe. Here’s a framework for responsible AI imagery in PPC.

This change was made because the advice was “out of date" and Google handles JavaScript fine.

From April 1, 2026, Google will block inactive developer tokens from uploading Customer Match data via the Google Ads API.

From Video Partners to Search, fraud exposure isn’t equal. Learn where invalid clicks spike and how to shift toward higher-intent traffic.

Here is a recap of what happened in the search forums today…

Think retargeting in Google Ads is just banner ads? The real takeaway: your first-party data now powers AI performance — so use it.

Uncover the truth behind the Google Zero narrative and its implications for traffic from Google Search and Discover.
The post Google Zero Is A Lie appeared first on Search Engine Journal.

Google is testing bolding the site names in the search results. We’ve seen Google bold many other elements of the search result snippet, but I don’t think I’ve covered Google testing bolding the site name portion of the search snippet.

OpenAI announced GPT-5.3 Instant and said it “delivers more accurate answers, richer and better-contextualized results when searching the web, and reduces unnecessary dead ends, caveats, and overly declarative phrasing that can interrupt the flow of conversation."