Author name: Mike SEO

Crawl waste cleanup boosted AI search visibility by up to 10% – with a small ChatGPT dip. Sitemap fixes and IA clarity drove results.

Research across hundreds of thousands of queries shows AI Overviews shrinking click-through rates, destabilizing publishing models, and accelerating zero-click search growth.
The post The Impact Of AI Overviews & How Publishers Need To Adapt appeared first on Search Engine Journal.

We covered the topic of taking over an old domain name from someone else and how that can sometimes be problematic in the Google SEO world. But here is a more recent comment from John Mueller of Google that is more encouraging on the topic.

AI Max expands Search targeting beyond keywords. See how it stacks up against Performance Max and when it can actually deliver results.

A number of local SEOs are noticing a lift in the number of suspensions they are dealing with in Google Business Profiles. Many local SEOs are reporting that they are dealing with these suspensions and reinstatements more often now than before.

Google said it will be strict in enforcing accurate pricing for lodging listings on Google, both for ads and free booking links. There is no policy change but they will have a “higher standards for price accuracy."

On Friday, I reported on some folks gaining access to agentic features in AI Mode. Well, Robby Stein from Google announced later that day that anyone in the US can now opt into Agentic capabilities in AI Mode.

Google seems to be testing or rolling out a new AI chat feature labeled “Ask Stores" within Google Shopping. The AI chat feature lets you "Ask about hard-to-find items, shopping, styling, home finds, trending pieces, brands, selling, and more."

Black Friday 2024 broke records in U.S. online sales and bold brand campaigns, offering critical lessons for shaping mobile-first strategies this year.
The post Black Friday Strategies For 2025: Learning From Last Year’s Winning Tactics appeared first on Search Engine Journal.